System and method for facilitating information requests
First Claim
Patent Images
1. A method for providing information to a user accessing a World Wide Web site, comprising:
- serving an advertisement associated with a first World Wide Web site, wherein said advertisement has an associated selectable option that is displayed when said advertisement is displayed, further wherein said selectable option has an associated information delivery process;
receiving an indication of a selection of said selectable option associated with said advertisement; and
providing information associated with said advertisement via said information delivery process.
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Accused Products
Abstract
An Internet Website or other network-based service provides a user several choices as to additional sources of information. The user may select from among the sources of information while viewing an advertisement or other content displayed by the Internet website or other network-based service.
50 Citations
27 Claims
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1. A method for providing information to a user accessing a World Wide Web site, comprising:
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serving an advertisement associated with a first World Wide Web site, wherein said advertisement has an associated selectable option that is displayed when said advertisement is displayed, further wherein said selectable option has an associated information delivery process;
receiving an indication of a selection of said selectable option associated with said advertisement; and
providing information associated with said advertisement via said information delivery process. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 18, 19, 20)
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17. A method for providing information to a user accessing a World Wide Web site, comprising:
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serving a displayable item associated with a World Wide Web site, wherein said displayable item has at least two associated selectable options and each of said two selectable options has an associated information delivery process;
receiving an indication of a selected one of said at least two selectable options; and
providing information associated with said displayable item via said information delivery process associated with said selected one of said at least two selectable options.
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21. A method for facilitating delivery of third party information to a visitor of a World Wide Web site, comprising:
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displaying a displayable item on a World Wide Web site, wherein said displayable item is associated with a third party and has an associated selectable option, further wherein said selectable option has an associated information delivery process;
receiving an indication of a selection of said selectable option associated with said displayable item; and
providing an indication of said selection to said third party. - View Dependent Claims (22, 23, 24)
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25. A method for facilitating information transfer to a user accessing a World Wide Web site, comprising:
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displaying a displayable item associated with a first World Wide Web site, wherein said displayable item has an associated selectable option, further wherein said selectable option has an associated information delivery process;
receiving an indication of a selection of said selectable option associated with said displayable item; and
providing an indication of said selection to a second World Wide Web site.
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26. A system for providing information, comprising:
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means for distributing an advertisement associated with a World Wide Web site, wherein said advertisement has an associated selectable option that is displayed when said advertisement is displayed, further wherein said selectable option has an associated information delivery process;
means for detecting an indication of a selection of said selectable option associated with said advertisement; and
means for transmitting information associated with said advertisement via said information delivery process.
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27. An article of manufacture, comprising:
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computer program means for distributing a displayable item associated with a World Wide Web site, wherein said displayable item has at least two associated selectable options and each of said two selectable options has an associated information delivery process;
computer program means for detecting an indication of a selected one of said at least two selectable options; and
computer program means for transmitting information associated with said displayable item via said information delivery process associated with said selected one of said at least two selectable options.
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Specification