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Methods and apparatus for intelligent selection of goods and services in telephonic and electronic commerce

  • US 20020055906A1
  • Filed: 07/17/2001
  • Published: 05/09/2002
  • Est. Priority Date: 03/11/1998
  • Status: Abandoned Application
First Claim
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1. A method for providing offers of goods or services in the form of offers for purchase by potential customers as users of a system, utilizing an electronic communications link between the user and the offeror, comprising the steps of:

  • establishing a communication via the electronic communications link between the user and the offeror for the purpose of a user initiated primary transaction for purchase of a specific good or service, obtaining primary transaction data with respect to the primary transaction, including the identity of the prospective customer and of the good or service for purchase in the primary transaction, generating an upsell offer as a result of the user initiated primary transaction by;

    utilizing the primary transaction data to obtain credit information relating to the user, utilizing at least in part the primary transaction data including the identity of the good or service of the primary transaction and the credit information and determining at least one item for a prospective upsell transaction with the prospective customer, and offering the item to the prospective customer and receiving an acceptance of the offer from at least one user.

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