Method and system for selectively displaying advertisements on a display device
First Claim
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1. A method for selectively displaying information received from a network on an electronic display device comprising the steps of:
- connecting to a remote network;
requesting information from the remote network;
receiving information from the remote network;
storing the received information in a memory location;
disconnecting from the remote network; and
selectively displaying stored information while disconnected from the remote network.
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Abstract
Disclosed are techniques for receiving and selectively displaying information on a display device. Specifically, a display device retrieves requested information and advertising over a network. When the user displays requested information, the display device executes an algorithm to display advertising summary information that is targeted to the requested information being displayed. If the user seeks to view more information regarding the advertisement, the complete advertisement may thereby be displayed.
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Citations
37 Claims
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1. A method for selectively displaying information received from a network on an electronic display device comprising the steps of:
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connecting to a remote network;
requesting information from the remote network;
receiving information from the remote network;
storing the received information in a memory location;
disconnecting from the remote network; and
selectively displaying stored information while disconnected from the remote network. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 16, 17, 18, 19, 20, 21)
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15. An electronic display device for selectively displaying information received from a network comprising in combination:
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means for coupling to a network and receiving information to be selectively displayed;
a memory having stored therein the received information to be selectively displayed;
a display for displaying the received information to be selectively displayed stored in memory; and
means for monitoring actions of a user to select which received information is to be displayed on the display.
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22. A server capable of coupling to an electronic display device via a network comprising in combination:
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means for coupling to the electronic display device via a network;
means for providing information to be selectively displayed on the electronic display device; and
means for providing a keywords index to the electronic display device to allow the electronic display device to select the which information is to be displayed on the electronic display device based on actions of a user. - View Dependent Claims (26, 27, 28, 30, 31, 32)
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23. A method in a server for providing advertising information to an electronic display device for selective display thereon comprising the steps of:
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receiving a request for information from an electronic display device via a network;
providing advertising information to the electronic display device for storage therein; and
providing a keywords index to the electronic display device to allow the electronic display device selectively display the advertising information based on actions of a user.
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24. A method in a server for providing advertising information to an electronic display device for selective display thereon comprising the steps of:
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receiving a request for information from an electronic display device via a network;
comparing words in the requested information with words in a keywords index to identify targeted advertising information; and
providing the requested information for display on the electronic display device; and
providing the identified targeted advertising information also for display on the electronic display device.
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25. A method in an electronic display device for displaying targeted advertising information to a user comprising the steps of
receiving an indication from a user to display information stored in memory; -
displaying on the display device the information in accordance with the user indication;
identifying at least one targeted advertisement stored in memory based on the user indication; and
displaying on the display device the targeted advertisement.
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29. A computer-readable medium having computer-executable instructions for selectively displaying information received from a network on an electronic display device comprising the steps of:
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connecting to a remote network;
requesting information from the remote network;
receiving information from the remote network;
receiving a keywords index from the remote network and compiling a listing of words and an associated index for referencing the information received from the network and stored in the memory location;
storing the received information in a memory location;
disconnecting from the remote network;
monitoring actions of a user comparing words displayed on the electronic display device with words in a keywords index by recalling from a memory location information associated with the keywords index when a word displayed on the electronic display device matches a word in the keywords index; and
selectively displaying stored information while disconnected from the remote network.
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33. An advertising display apparatus for displaying advertising indicia in human perceptible form at an electronic device, said advertising display apparatus comprising:
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an external data receiver coupled to receive indications representative of data to be displayed;
a memory device coupled to said external data receiver, said memory device including storage locations at which to store the indications representative of the data;
a memory data extractor coupled to said memory device, said memory data extractor selectively operable to extract the data stored at said memory device; and
a display device coupled to said memory data extractor, said display device for displaying in human perceptible form the data selectively extracted by said memory data extractor. - View Dependent Claims (34, 35, 36)
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37. A method for displaying advertising indicia in human perceptible form at an electronic device, said method comprising:
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providing indications of data representative of the advertising indicia to be displayed to the electronic device;
storing the indications provided during said operation of providing at a memory device;
selectively extracting the indications stored at the memory device; and
displaying the indications at a display device in human perceptible form.
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Specification