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Systems and processes for measuring, evaluating and reporting audience response to audio, video, and other content

  • US 20020065826A1
  • Filed: 01/19/2001
  • Published: 05/30/2002
  • Est. Priority Date: 07/19/2000
  • Status: Abandoned Application
First Claim
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1. An automated system for tracking user response to content, comprising:

  • a. a platform for presenting a plurality of activities related to said content to users, said platform including a database for storing said content;

    b. a presentation/interaction functionality adapted to permit a user to input user demographic data and engage in said activities from said platform; and

    c. a processing functionality adapted to cooperate with said presentation/interaction functionality to store, process, and provide information to and receive information from said presentation/interaction functionality.

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