Method and apparatus for an electronic billboard system
First Claim
1. A method in a data processing system for presenting information, the method comprising:
- presenting advertisements for at least one item on at least one display device in the data processing system; and
responsive to a request for information about at least one item from a mobile device, transmitting the information about at least one item to the mobile device.
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Accused Products
Abstract
An electronic billboard system includes a display device coupled with a data processing system to display information, such as advertisements, on the display device. The data processing system is further equipped with a wireless communication interface to communicate with mobile devices. Upon seeing a visual presentation of an advertisement on a display device of the present invention, the user may initiate a request from the mobile device to receive information from the data processing system through a wireless communications link with the wireless communications interface. Information is transmitted to the mobile device and presented to the user.
103 Citations
62 Claims
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1. A method in a data processing system for presenting information, the method comprising:
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presenting advertisements for at least one item on at least one display device in the data processing system; and
responsive to a request for information about at least one item from a mobile device, transmitting the information about at least one item to the mobile device. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 29, 30, 31, 32)
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12. A method in a data processing system for presenting an advertisement, the data processing system comprising:
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displaying initial information about an item on a display device;
receiving a request from a mobile device for additional information about the item, wherein the request is received from a wireless communication link between the data processing system and the mobile device; and
responsive to the request from the mobile device for the additional information about the item, sending the additional information to the mobile device.
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28. A data processing system comprising:
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a bus system;
a wireless communications unit connected to the bus, wherein data is sent and received using the wireless communications unit;
a display device connected to the bus system, wherein information is presented on the display device;
a memory connected to the bus system, wherein a set of instructions are located in the memory; and
a processor unit connected to the bus system, wherein the processor unit executes the set of instructions to present advertisements for items on a display device in the data processing system and transmit the information about at least one item to a mobile device in response to a request for information about the item from the mobile device.
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33. A data processing system comprising:
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a bus system;
a wireless communications unit connected to the bus, wherein data is sent and received using the wireless communications unit;
a display device connected to the bus system, wherein information is presented on the display device;
a memory connected to the bus system, wherein a set of instructions are located in the memory; and
a processor unit connected to the bus system, wherein the processor unit executes the set of instructions to display initial information about an item on a display device;
receive a request from a mobile device for additional information about the item, wherein the request is received from a wireless communication link between the data processing system and the mobile device; and
send the additional information to the mobile device in response to the request from the mobile device for the additional information about the item. - View Dependent Claims (35, 36, 37, 38, 39, 40, 41, 42, 43, 44, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60)
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34. A data processing system for presenting information, the data processing system comprising:
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presenting means for presenting advertisements for items on at least one display device in the data processing system; and
transmitting means for transmitting the information about at least one item to a mobile device in response to a request for information about the at least one item from the mobile device.
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45. A data processing system for presenting an advertisement, the data processing system comprising:
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displaying means for displaying initial information about an item on a display device; and
receiving means for receiving a request from a mobile device for additional information about the item, wherein the request is received from a wireless communication link between the data processing system and the mobile device; and
sending means for sending the additional information to the mobile device in response to the request from the mobile device for the additional information about the item.
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61. A computer program product in a computer readable medium for presenting information in a data processing system, the computer program product comprising:
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first instructions for presenting advertisements for items on a display device in the data processing system; and
second instructions, responsive to a request for information about the item from a mobile device, for transmitting the information about at least one item to the mobile device.
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62. A computer program product in a computer readable medium for presenting an advertisement in a data processing system, the computer program product comprising:
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first instructions for displaying initial information about an item on a display device;
second instructions for receiving a request from a mobile device for additional information about the item, wherein the request is received from a wireless communication link between the data processing system and the mobile device; and
third instructions, responsive to the request from the mobile device for the additional information about the item, for sending the additional information to the mobile device.
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Specification