Method and system for the dynamic delivery, presentation, organization, storage, and retrieval of content and third party advertising information via a network
First Claim
1. A method and system for the dynamic presentation, acquisition, storage, organization, and retrieval of one or more content and advertising information units delivered via a network.
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Abstract
Content and advertising information is delivered electronically over a network such as the Internet in a manner enabling users to store one or more of the advertisements in one or more searchable repositories in a computer system for future retrieval. Users may store one or more advertisements without leaving the current page of information being displayed. Only the user may elect to store an advertisement. When a retrieval query from a user is received, the stored advertisements for that user are returned to the user via a web browser or similar software. Each user may maintain one or more lists of their stored advertisements and may append additional information to each stored advertisement or organize them by topic if desired. Users may also elect to transmit one or more stored advertisements to one or more recipients via email or similar electronic means. In one embodiment of the invention, advertisers provide dynamic offer terms for specific advertisements based upon variable criteria such as a profile of the user or the time duration between the initial display and the user'"'"'s subsequent response to such advertisement.
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11 Claims
- 1. A method and system for the dynamic presentation, acquisition, storage, organization, and retrieval of one or more content and advertising information units delivered via a network.
- 4. A system and method enabling users on a computer-mediated network to select, acquire, store, categorize, retrieve, manipulate, and transmit specific content and advertising information provided by one or more third parties.
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11. A method for user configurable content and advertising information management comprising the steps of:
- delivering content information in a specialized manner to a plurality of users of a network;
providing said users with a means of designating specific content information for future reference and manipulation and establishing a link to that specific content information; and
providing said users with a means of referring to and manipulating specific content information;
wherein any one or more of the following aspects are provided to enable a plurality of users to select, store, organize, and manipulate and make use of the content information;
- delivering content information in a specialized manner to a plurality of users of a network;
Specification