Audio Advertising computer system and method
First Claim
Patent Images
1. A computer-implemented audio advertising method for providing audio advertisements to users of telephony services, comprising the steps of:
- receiving bid data from advertisement providers over a network, wherein an audio advertisement is played over the network if the bid data is determined satisfactory;
receiving asking data over the network to determine whether the bid data is satisfactory;
determining whether the bid data is satisfactory based upon a comparison between the bid data and the asking data; and
storing an audio advertisement after the bid data has been determined satisfactory, wherein the stored audio advertisement is played over the network to the users of the telephony services.
1 Assignment
0 Petitions
Accused Products
Abstract
A computer-implemented audio advertising system for providing audio advertisements to users over a network. An advertising management server receives audio advertisements and advertisement account data over the network. An advertising database stores the audio advertisements and advertisement account data. Upon requests from telephony services, an advertising selection and retrieval server fetches audio ads according to a set of effective searching criteria. The retrieved audio ad is played to users of the telephony services.
-
Citations
30 Claims
-
1. A computer-implemented audio advertising method for providing audio advertisements to users of telephony services, comprising the steps of:
-
receiving bid data from advertisement providers over a network, wherein an audio advertisement is played over the network if the bid data is determined satisfactory;
receiving asking data over the network to determine whether the bid data is satisfactory;
determining whether the bid data is satisfactory based upon a comparison between the bid data and the asking data; and
storing an audio advertisement after the bid data has been determined satisfactory, wherein the stored audio advertisement is played over the network to the users of the telephony services. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30)
-
-
14. A computer-implemented audio advertising system that provides audio advertisements to users of telephony services over a network, comprising:
-
a database that stores audio advertising data;
an advertising retrieval server with a data connection to the database, wherein the advertising retrieval server retrieves audio advertising data based upon predetermined selection rules; and
a network port with a connection to the advertising retrieval server and to the network, wherein the network port provides a data communication pathway so that an advertisement may be played over the network to the users of the telephony services based upon the retrieved audio advertising data.
-
Specification