Systems and processes for measuring, evaluating and reporting audience response to audio, video, and other content
First Claim
1. An automated system for providing information related to content to content providers, comprising:
- a platform for presenting a plurality of activities related to said content to users, said platform including a database for storing said content;
a presentation/interaction functionality adapted to allow said users to access content and engage in activities related to said content; and
a processing functionality adapted to cooperate with said presentation/interaction functionality to store, process, and provide information to and receive information from said presentation/interaction functionality, said presentation/interaction functionality adapted to allow said content providers to access said content and view results of said activities engaged in by said users.
1 Assignment
0 Petitions
Accused Products
Abstract
The invention provides a system and method for more effective measurement and observation of listener or viewer response or commitment to various forms of audio and visual content, including music, film, television and Internet based content. The invention offers activities to users who can accrue incentives such as points for engaging in various activities. The invention tracks the user activities and matches it with user disembodied demographic information. Users who have accrued points can participate in auctions for various prizes. The invention also measures and tracks the commitment level to the content based on the types of activities selected by the user. The information gathered by the invention may be processed and reported to the content provider for better understanding of user tendencies. The invention also provides content providers with valuable information from key industry decision makers.
-
Citations
33 Claims
-
1. An automated system for providing information related to content to content providers, comprising:
-
a platform for presenting a plurality of activities related to said content to users, said platform including a database for storing said content;
a presentation/interaction functionality adapted to allow said users to access content and engage in activities related to said content; and
a processing functionality adapted to cooperate with said presentation/interaction functionality to store, process, and provide information to and receive information from said presentation/interaction functionality, said presentation/interaction functionality adapted to allow said content providers to access said content and view results of said activities engaged in by said users. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 27, 28, 29, 30, 31, 32, 33)
-
-
12. An automated system for providing user response to content to content providers, comprising:
-
a platform for presenting content and activities related to said content to users, said platform including a database for storing said content;
a presentation/interaction functionality adapted to allow said users to access content and engage in activities related to said content;
a processing functionality adapted to cooperate with said presentation/interaction functionality to store, process, and provide information to and receive information from said presentation/interaction functionality, said presentation/interaction functionality adapted to allow said content providers to access said content and view information related to said activities engaged in by said users, said processing functionality adapted to award points to a user for engaging in an activity or consuming said content.
-
-
26. An on-line method of measuring user response to content, comprising:
-
providing a platform to users so that said users can access said content;
providing said content and activities related to said content to said users;
tracking said content consumed by said users and said activities engaged in by said users; and
awarding users points for consuming content and engaging in activities related to said content.
-
Specification