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Method and system for inserting advertisements into broadcast content

  • US 20020169540A1
  • Filed: 05/10/2002
  • Published: 11/14/2002
  • Est. Priority Date: 05/11/2001
  • Status: Active Grant
First Claim
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1. A method for playing content and advertisements on mobile devices, comprising:

  • (a) employing a mobile device to provide information associated with a user of the mobile device;

    (b) employing the provided information to determine at least one advertisement to be played on the mobile device;

    (c) if a determined time interval occurs, stopping the playing of content by the mobile device and playing at least one determined advertisement; and

    (d) resuming the playing of content by the mobile device when the playing of at least one determined advertisement is completed.

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