System and method for offering customized credit card products
First Claim
1. A method for customizing a financial account product for an applicant, the method comprising:
- receiving account preference information from the applicant, the account preference information describing the applicant'"'"'s preferences concerning various features of the financial account product;
recommending at least one first financial account product to the applicant based on the received account preference information;
providing to the applicant a plurality of selectable options for further defining predetermined features of the recommended financial account product;
receiving the applicant'"'"'s selected options for the predetermined features of the recommended financial account product; and
customizing the recommended financial account product based on the applicant'"'"'s selected options.
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Abstract
A system and method is provided for offering and providing custom credit card products. The disclosed system and method involve receiving information from an applicant, and processing the information to determine the eligibility of the applicant for a credit card product. If the applicant is found to be eligible to receive the credit card product, then the applicant is asked a few questions. Based on the additional information the applicant is offered an original credit card product. The applicant is provided at least one of a plurality of options concerning the original credit card product. Based on the values selected by the applicant corresponding to each one of the plurality of options provided to the applicant, the applicant is offered a custom credit card product.
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Citations
15 Claims
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1. A method for customizing a financial account product for an applicant, the method comprising:
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receiving account preference information from the applicant, the account preference information describing the applicant'"'"'s preferences concerning various features of the financial account product;
recommending at least one first financial account product to the applicant based on the received account preference information;
providing to the applicant a plurality of selectable options for further defining predetermined features of the recommended financial account product;
receiving the applicant'"'"'s selected options for the predetermined features of the recommended financial account product; and
customizing the recommended financial account product based on the applicant'"'"'s selected options. - View Dependent Claims (2, 3, 4, 5)
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6. A system for customizing a financial account product for an applicant, the method comprising:
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means for receiving account preference information from the applicant, the account preference information describing the applicant'"'"'s preferences concerning various features of the financial account product;
means for recommending a first financial account product to the applicant based on the received account preference information;
means for providing to the applicant a plurality of selectable options for further defining predetermined features of the recommended financial account product;
means for receiving the applicant'"'"'s selected options for the predetermined features of the recommended financial account product; and
means for customizing the recommended financial account product based on the applicant'"'"'s selected options. - View Dependent Claims (7, 8, 9, 10)
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11. A computer-readable medium containing instructions for customizing a financial account product for an applicant, the instructions comprising:
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receiving account preference information from the applicant, the account preference information describing the applicant'"'"'s preferences concerning various features of the financial account product;
recommending a first financial account product to the applicant based on the received account preference information;
providing to the applicant a plurality of selectable options for further defining predetermined features of the recommended financial account product;
receiving the applicant'"'"'s selected options for the predetermined features of the recommended financial account product; and
customizing the recommended financial account product based on the applicant'"'"'s selected options. - View Dependent Claims (12, 13, 14, 15)
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Specification