×

Vehicle radio system with customized advertising

  • US 20020184091A1
  • Filed: 05/30/2001
  • Published: 12/05/2002
  • Est. Priority Date: 05/30/2001
  • Status: Active Grant
First Claim
Patent Images

1. A method of delivering advertising content to a vehicle occupant using a vehicle radio, comprising the steps of:

  • receiving a radio advertisement;

    storing the radio advertisement in memory;

    receiving a radio broadcast stream;

    monitoring the received radio broadcast stream for marker data indicative of an advertising slot within the radio broadcast stream; and

    playing the radio broadcast stream using the vehicle radio and, in response to detecting the marker data, accessing the radio advertisement from memory and playing the radio advertisement in the advertising slot using the vehicle radio.

View all claims
  • 14 Assignments
Timeline View
Assignment View
    ×
    ×