Embedded product offering with real-time pricing and availability
First Claim
Patent Images
1. In a network comprised of a client device and at least two server devices, a method for providing real-time price information upon request, the method comprising:
- receiving, at a first server device from the client device, a request for content;
providing, by the first server to the client device, the requested content; and
substantially continuously providing the client device updates to variable data referenced in the content, wherein the variable data is subject to update by the second server.
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Accused Products
Abstract
Real-time pricing allows users to purchase products that are available at advertised prices via an advertisement on electronic commerce. If the price or availability of a product changes, the advertisement is updated to reflect this change. This allows the user to quickly and efficiently make purchases, without risk that the product will no long be available as advertised when he or she tries to make the purchase.
59 Citations
14 Claims
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1. In a network comprised of a client device and at least two server devices, a method for providing real-time price information upon request, the method comprising:
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receiving, at a first server device from the client device, a request for content;
providing, by the first server to the client device, the requested content; and
substantially continuously providing the client device updates to variable data referenced in the content, wherein the variable data is subject to update by the second server. - View Dependent Claims (2, 3, 4, 5, 6)
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7. In a network comprised of a client device and at least two server devices, a method for providing real-time price information upon request, the method comprising:
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receiving, at a first server device from the client device, a request for content;
providing, by the first server to the client device, the requested content, and by the second server, variable data referenced in the content; and
substantially continuously providing the client device any updates to variable data referenced in the content, wherein the variable data is subject to update by the second server. - View Dependent Claims (8, 9, 10)
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11. A computer-readable medium containing instructions for controlling a data processing system to perform a method for providing real-time price information, said method comprising the steps of:
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receiving, at a first server device from the client device, a request for content;
providing, by the first server to the client device, the requested content; and
substantially continuously providing the client device updates to variable data referenced in the content, wherein the variable data is subject to update by the second server.
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12. A computer-readable medium containing instructions for controlling a data processing system to perform a method for providing real-time price information, said method comprising the steps of:
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receiving, at a first server device from the client device, a request for content;
providing, by the first server to the client device, the requested content, and by the second server, variable data referenced in the content; and
substantially continuously providing the client device any updates to variable data referenced in the content, wherein the variable data is subject to update by the second server.
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13. A data processing system for displaying real-time product information, comprising:
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a memory having program instructions; and
a processor responsive to the program instructions to;
receive a request for variable data and executable code, respond to the request for variable data and executable code, receive substantially continuous requests for updates to the variable code, and to respond to the substantially continuous requests for updates to the variable code.
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14. A data processing system for displaying real-time product information, comprising:
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a memory having program instructions; and
a processor responsive to the program instructions to;
receive substantially continuous requests for variable data and provide substantially continuous updates to the variable code.
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Specification