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Method of delivery, targeting, and measuring advertising over networks

  • US 20030028433A1
  • Filed: 09/26/2002
  • Published: 02/06/2003
  • Est. Priority Date: 10/29/1996
  • Status: Active Grant
First Claim
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1. A method for advertising, comprising:

  • receiving an advertisement request from a user node, wherein said advertisement request is based upon a link sent from an affiliate node to said user node in response to a content request sent from said user node to said affiliate node; and

    selecting, in response to said advertisement request, an advertisement based upon stored information about said user node.

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