Wirelessly assisted contact information method

• US 20030050045A1
• Filed: 09/12/2001
• Published: 03/13/2003
• Est. Priority Date: 09/12/2001
• Status: Abandoned Application

• Current Assignee: Ericsson, Inc. (Telefonaktiebolaget LM Ericsson)
• Original Assignee: Ericsson, Inc. (Telefonaktiebolaget LM Ericsson)
• Inventors: Kennedy, Peter J.
• Application Number:
  US09/952,937
• Publication Number:
  US 20030050045A1
• Time in Patent Office: Days
• US Class Current: 455/412.1
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: H04N 21/235 Processing of additional data, e.g. scrambling of additional data or processing content descriptors
• CPC Class Codes: H04N 21/4126 The peripheral being portable, e.g. PDAs or mobile phones
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/43637 involving a wireless protocol, e.g. Bluetooth, RF or wireless LAN [IEEE 802.11] arrangements for wireless networking or broadcasting of information in indoor or near-field type systems H04B10/114
• CPC Class Codes: H04N 21/4722 for requesting additional data associated with the content
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/8133 specifically related to the content, e.g. biography of the actors in a movie, detailed information about an article seen in a video program

Abstract

A method for delivering contact information to consumers comprises sending contact information to an advertisement receiver and storing contact information therein. Upon user request, or automatically, the advertisement receiver forwards the contact information to the user'"'"'s mobile terminal, such that the user may select the contact information and initiate contact therefrom through the mobile terminal.

Claims

1. A method of facilitating advertising, comprising:

wirelessly transferring contact information to a mobile terminal wherein said contact information is associated with an advertisement perceived by a user of said mobile terminal.

2. The method of claim 1 wherein wirelessly transferring contact information to a mobile terminal comprises wirelessly transferring contact information in response to a user request.

3. The method of claim 1 wherein wirelessly transferring contact information to a mobile terminal comprises automatically transferring contact information to the mobile terminal.

4. The method of claim 1 further comprising broadcasting the advertisement for the user to perceive.

5. The method of claim 4 further comprising broadcasting contact information in conjunction with said advertisement.

6. The method of claim 5 wherein broadcasting contact information in conjunction with said advertisement comprises concurrently broadcasting contact information with the advertisement.

7. The method of claim 5 wherein broadcasting contact information in conjunction with said advertisement comprises broadcasting a look up table with contact information for a plurality of advertisements.

8. The method of claim 1 wherein wirelessly transferring contact information to a mobile terminal comprises wireless transferring contact information with a Bluetooth module.

9. The method of claim 1 wherein said contact information is associated with a television advertisement perceived by a user of said mobile terminal.

10. The method of claim 1 wherein said contact information is associated with a radio advertisement perceived by a user of said mobile terminal.

11. A method of facilitating advertising, comprising:

forming a wireless communication link between a mobile terminal and an advertisement receiver; and

passing contact information to the mobile terminal from the advertisement receiver.

12. The method of claim 11 wherein passing contact information to the mobile terminal from the advertisement receiver comprises passing a phone number to the mobile terminal from the advertisement receiver.

13. The method of claim 11 wherein passing contact information to the mobile terminal from the advertisement receiver comprises passing a URL to the mobile terminal from the advertisement receiver.

14. The method of claim 11 wherein passing contact information to the mobile terminal from the advertisement receiver comprises passing an email address to the mobile terminal from the advertisement receiver.

15. The method of claim 11 further comprising associating the advertisement receiver with a television.

16. The method of claim 11 further comprising associating the advertisement receiver with a radio.

17. The method of claim 11 further comprising associating the advertisement receiver with a store in a mall.

18. The method of claim 11 further comprising broadcasting an advertisement from a broadcaster to the advertisement receiver.

19. The method of claim 18 further comprising conveying the advertisement to a user in possession of the mobile terminal in such a manner that the user may perceive the advertisement.

20. The method of claim 19 wherein passing contact information to the mobile terminal from the advertisement receiver comprises passing contact information in response to a user actuated command from the mobile terminal.

21. The method of claim 19 wherein passing contact information to the mobile terminal from the advertisement receiver comprises automatically passing contact information to the mobile terminal.

22. A method of communication, comprising:

wirelessly accepting contact information at a mobile terminal from an advertisement receiver;

displaying the contact information to a user; and

initiating contact to an entity with the contact information.

23. The method of claim 22 wherein wirelessly accepting contact information at a mobile terminal from an advertisement receiver comprises accepting contact information through a Bluetooth protocol.

24. The method of claim 22 further comprising accepting a user command to request contact information from the advertisement receiver.

25. The method of claim 22 wherein wirelessly accepting contact information at a mobile terminal from an advertisement receiver comprises automatically accepting contact information from the advertisement receiver.

26. The method of claim 22 wherein initiating contact to an entity with the contact information comprises dialing a phone number contained within the contact information.

27. The method of claim 22 wherein initiating contact to an entity with the contact information comprises directing a web browser to a URL contained within the contact information.

28. The method of claim 22 wherein initiating contact to an entity with the contact information comprises sending an email to an email address contained within the contact information.