System and method for ITV data automation via a broadcast traffic and scheduling system
First Claim
1. An interactive television (ITV) system comprising:
- means for receiving a playlist of ITV events;
an automation unit coupled to the means for receiving, the automation unit obtaining ITV data associated with the ITV events in the playlist; and
an encoder coupled to the automation unit, the encoder configured to encode the ITV data into a broadcast signal in accordance with the playlist of ITV events.
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Accused Products
Abstract
A system and method for ITV data automation. A broadcast traffic and scheduling system generates a schedule of television programs to be broadcast in a day. A broadcast automation system translates the schedule of programs into an automation playlist. The playlist may also include the ITV events to be encoded into the broadcast program. The automation playlist is provided to an ITV automation unit which encodes ITV data associated with the ITV events into the broadcast signal in accordance with the playlist. Alternatively, the ITV automation unit may receive the ITV events/data directly from the broadcast traffic and scheduling system, independently of the automation playlist. In this manner, the ITV events need not be tied to the playlist of television programs, allowing the insertion of ITV events to be more flexible and dynamic.
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Citations
21 Claims
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1. An interactive television (ITV) system comprising:
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means for receiving a playlist of ITV events;
an automation unit coupled to the means for receiving, the automation unit obtaining ITV data associated with the ITV events in the playlist; and
an encoder coupled to the automation unit, the encoder configured to encode the ITV data into a broadcast signal in accordance with the playlist of ITV events. - View Dependent Claims (2, 3, 4)
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5. An interactive television (ITV) system comprising:
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means for receiving a playlist of ITV events;
means for retrieving from the playlist timing information associated with the ITV events; and
means for coordinating at least one of the ITV events with a television program based on the retrieved timing information. - View Dependent Claims (6)
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7. An interactive television (ITV) system configured to generate a playlist of television programs to be broadcast during a particular period of time, the ITV system comprising:
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an ITV automation unit receiving information on an ITV event and generating an encoder command in response, the information on the ITV event being transmitted to the ITV automation unit independently of the playlist of television programs; and
an encoder coupled to the ITV automation unit, the encoder encoding ITV data associated with the ITV event into a broadcast signal in response to the encoder command. - View Dependent Claims (8, 9)
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10. An interactive television (ITV) system configured to generate a playlist of television programs to be broadcast during a particular period of time, the ITV system comprising:
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means for receiving information on an ITV event independently of the playlist of television programs;
means for generating a command associated with the ITV event; and
means for synchronizing the ITV event with a television program based on the command. - View Dependent Claims (11, 12)
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13. A method for providing an interactive television (ITV) program, the method comprising:
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receiving a playlist of ITV events;
obtaining ITV data associated with the ITV events in the playlist; and
encoding the ITV data into a broadcast signal in accordance with the playlist of ITV events. - View Dependent Claims (14, 15, 16)
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17. A method for providing an interactive television (ITV) program, the method comprising:
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receiving a playlist of ITV events;
retrieving from the playlist timing information associated with the ITV events; and
coordinating at least one of the ITV events with a television program based on the retrieved timing information. - View Dependent Claims (18)
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19. In an interactive television (ITV) system configured to generate a playlist of television programs to be broadcast during a particular period of time, a method for providing an ITV television program comprising:
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receiving information on an ITV event independently of the playlist of television programs;
generating a command associated with the ITV event; and
synchronizing the ITV event with a television program based on the command. - View Dependent Claims (20, 21)
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Specification