Storage and delivery of electronic media content with advertising
First Claim
1. A method of electronically providing electronic media content and advertising content, said method comprising the steps of:
- providing a media player;
providing electronic media content;
providing advertising content;
electronically providing said media player with said electronic media content via a first method of transmission;
electronically providing said media player with said advertising content via a second method of transmission; and
wherein said media player provides said electronic media content to a user and further wherein said media player electronically controls when said advertising content is provided to said user.
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Accused Products
Abstract
A method and device for electronically providing electronic media content and advertising content includes a media player and electronic media content from an electronic media content provider. The media player is electronically provided with the electronic media content via a first method of transmission. The media player is also electronically provided with advertising content, from an advertising content provider, via a second method of transmission. If necessary, the electronic media content is decrypted by the media player prior to the electronic media content being provided to the user. The media player electronically determines when advertising is to be played on the media player. Additionally, according to an embodiment, when the media player is disconnected from the first method of transmission, and the media player ceases to receive electronic media content via the first method of transmission, the media player is electronically provided with advertising content via the second method of transmission.
168 Citations
66 Claims
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1. A method of electronically providing electronic media content and advertising content, said method comprising the steps of:
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providing a media player;
providing electronic media content;
providing advertising content;
electronically providing said media player with said electronic media content via a first method of transmission;
electronically providing said media player with said advertising content via a second method of transmission; and
wherein said media player provides said electronic media content to a user and further wherein said media player electronically controls when said advertising content is provided to said user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28)
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29. A media player that electronically provides electronic media content and advertising content comprising:
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an electronic media content storage device, wherein said electronic media content storage device receives and stores electronic media content;
an electronic advertising content storage device, wherein said electronic advertising content storage device receives and stores advertising content;
an output component that outputs said electronic media content and advertising content to a user, wherein said electronic media content that is encrypted is decrypted prior to being output; and
an advertising control module, wherein said advertising control module electronically controls when advertising is provided to said user. - View Dependent Claims (30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40, 41, 42)
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43. Computer executable process steps operative to control a computer, stored on a computer readable medium, comprising:
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a plurality of steps to receive data required for subsequent calculations; and
a plurality of steps to automatically control when advertising content is provided to a user via a media player based on electronic media content that is provided by said media player to said user. - View Dependent Claims (44, 45, 46, 47, 48, 49)
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50. A method for electronically providing electronic media content and advertising content, said method comprising:
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providing a media player;
providing electronic media content, wherein said electronic media content is from an electronic media content provider;
electronically providing said media player with said electronic media content via a first method of transmission;
disconnecting said media player from said first method of transmission wherein said media player ceases to receive electronic media content via said first method of transmission; and
after said step of disconnecting, electronically providing said media player with advertising content via a second method of transmission. - View Dependent Claims (51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61, 62, 63, 64)
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65. A method of electronically providing electronic media content and advertising content, said method comprising the steps of:
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providing a media player;
providing electronic media content;
providing advertising content;
providing access data regarding said electronic media content;
electronically providing said media player with said electronic media content via a first method of transmission;
decrypting said electronic media content;
electronically providing said media player with said access data via a third method of transmission, wherein said media player provides said electronic media content to a user after said step of electronically providing said media player with said access data and after said step of decrypting;
disconnecting said media player from said first method of transmission wherein said media player ceases to receive electronic media content via said first method of transmission; and
after said step of disconnecting, electronically providing said media player with advertising content via a second method of transmission. - View Dependent Claims (66)
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Specification