Method for providing media consumers with total choice and total control
First Claim
1. A method of delivering media to consumers comprising the steps of:
- (a) providing media consumers with total choice of selection and total control over playback through a personal media device;
(b) profiling consumers and automatically storing the profiled data in a data warehouse;
(c) providing media suppliers with a targeting system that directs messages or products to, and provides reporting on, a particular consumer group; and
(d) providing media suppliers with revenue streams and operational efficiency opportunities through the targeting system.
1 Assignment
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Accused Products
Abstract
A media delivery system offers a low-cost consumer alternative to traditional media delivery offerings and provides fully selectable and controllable media to consumers through a personal media device. Media suppliers in the system provide and manage the content in a data center through a supplier management system. The system profiles consumers and their behaviors as they interact with the system, and the personal media device is operable to exchange profiling data with a data warehouse in the data center. Information derived from the data warehouse is, in turn, utilized by the media suppliers to create revenue streams, increase internal knowledge, and optimize internal processes.
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Citations
31 Claims
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1. A method of delivering media to consumers comprising the steps of:
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(a) providing media consumers with total choice of selection and total control over playback through a personal media device;
(b) profiling consumers and automatically storing the profiled data in a data warehouse;
(c) providing media suppliers with a targeting system that directs messages or products to, and provides reporting on, a particular consumer group; and
(d) providing media suppliers with revenue streams and operational efficiency opportunities through the targeting system. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22)
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23. A method of making music accessible to consumers on a personal media device comprising the steps of:
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giving music listeners total choice of selection and total control over playback of the music through a personal media device;
profiling music listeners and automatically storing the profiled data;
providing media suppliers with a targeting system that directs messages or products to, and provides reporting on, a particular consumer group; and
providing media suppliers with operational efficiency opportunities through the targeting system.
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24. A media system comprising:
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a management server system that includes a media management server, a message management server, a channel management server, and a catalog management server, each management server being operable to be maintained by a supplier;
a database for each management server connected to the management server system, the database houses information for each supplier;
a personal media services server that is in communication with each database;
a data warehouse in communication with the personal media services server;
a tracking database in communication with the personal media services server;
an interface between the personal media services server and a personal media device for transmitting media to a consumer;
personal media device having an output means for a consumer to observe the received media. - View Dependent Claims (25, 26, 27, 28, 29, 30)
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31. A media system that allows a consumer to have total choice and control over the media comprising:
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a data center containing product databases, tracking and subscriber databases, and a data warehouse;
a supplier system for maintaining the product databases, the supplier system including management servers;
a consumer media device that is operable to exchange data from the data center by interacting with the product databases through a personal media services server, whereby consumers provide behavioral and preferential feedback to the tracking and subscriber databases which in turn updates the data warehouse; and
a targeting and reporting function for providing information to the supplier system.
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Specification