Sponsor-based desktop customization as a revenue stream
First Claim
1. A method of making a computer system by a computer manufacturer comprising:
- installing an operating system;
installing a custom program, and wherein the custom program provides sponsor based customizations of the computer system;
allowing a user to choose at least one of the sponsor based customizations;
applying the at least one sponsor based customizations; and
obtaining revenue by the computer manufacturer from a sponsor for each user who chooses at least one of the sponsor based customizations.
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Accused Products
Abstract
The specification describes a method for realizing revenue streams for computer manufacturers apart from hardware sales. More particularly, the specification discloses a method where personal computers are configured such that each user has an individual login capability, and each user may experience a different desktop theme and related overall customization. The end-user may select a particular theme, and each theme is based on the goods and/or services of a sponsor of that theme. The computer manufacturer realizes revenue initially for enabling the end-user to select particular themes, but also realizes a revenue for end-users selecting themes. Further, the specification discloses a method where computer manufacturers realize revenue by generation of internet traffic to, and electronic-commerce on, a sponsor'"'"'s internet sites.
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Citations
41 Claims
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1. A method of making a computer system by a computer manufacturer comprising:
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installing an operating system;
installing a custom program, and wherein the custom program provides sponsor based customizations of the computer system;
allowing a user to choose at least one of the sponsor based customizations;
applying the at least one sponsor based customizations; and
obtaining revenue by the computer manufacturer from a sponsor for each user who chooses at least one of the sponsor based customizations. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15)
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16. A method comprising:
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providing with a computer system a customization set based on the goods or services provided by a first sponsor;
allowing each user of the computer system at an initial logon to select a customization of the customization set, and thereafter each user'"'"'s session is based on the customization selected; and
charging the first sponsor for each customization selected. - View Dependent Claims (17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35)
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- 36. A method comprising generating revenue for a computer manufacturer by providing with new computer systems user selectable theme based configurations that promote goods and services of sponsors.
Specification