System method and article of manufacture for driving a user to entertainment programming based on a product desire
First Claim
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1. A method for promoting entertainment programs, comprising the steps of:
- (a) receiving a request relating to an item from a user utilizing a network;
(b) mapping the inquiry to a promotion for a media program of a similar genre; and
(c) outputting the promotion to the user utilizing a network.
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Abstract
A system, method and article of manufacture are provided for promoting entertainment programs. A request relating to an item is received from a user utilizing a network. The inquiry is mapped to a promotion for a media program of a similar genre. The promotion is output to the user utilizing a network.
89 Citations
15 Claims
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1. A method for promoting entertainment programs, comprising the steps of:
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(a) receiving a request relating to an item from a user utilizing a network;
(b) mapping the inquiry to a promotion for a media program of a similar genre; and
(c) outputting the promotion to the user utilizing a network. - View Dependent Claims (2, 3, 4, 5)
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6. A computer program product for promoting entertainment programs, comprising:
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(a) computer code for receiving a request relating to an item from a user utilizing a network;
(b) computer code for mapping the inquiry to a promotion for a media program of a similar genre; and
(c) computer code for outputting the promotion to the user utilizing a network. - View Dependent Claims (7, 8, 9, 10)
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11. A system for promoting entertainment programs, comprising:
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(a) logic for receiving a request relating to an item from a user utilizing a network;
(b) logic for mapping the inquiry to a promotion for a media program of a similar genre; and
(c) logic for outputting the promotion to the user utilizing a network. - View Dependent Claims (12, 13, 14, 15)
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Specification