Method of disseminating advertisements using an embedded media player page
First Claim
1. A method of disseminating advertisements, comprising the step of:
- transmitting to a media device an embedded media player page for playing a media file, wherein said embedded media player page allows a user of said media device to create a bookmark for a browser, said bookmark pointing to said embedded media player page, said bookmark including an address of said media file as a parameter, wherein, when said bookmark is used in said browser to play said media file, said embedded media player page instructs said media device to request an advertisement from an advertisement server for display in said embedded media player page.
12 Assignments
0 Petitions
Accused Products
Abstract
A method of disseminating advertisements includes the step of transmitting to a media device (110) an embedded media player page for playing a media file. The embedded media player page allows a user of the media device (110) to create a bookmark for a browser. The bookmark points to the embedded media player page. The bookmark includes an address of the media file as a parameter. When the bookmark is used in the browser to play the media file, the embedded media player page instructs the media device (110) to request an advertisement from an advertisement server (104) for display in the embedded media player page.
144 Citations
29 Claims
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1. A method of disseminating advertisements, comprising the step of:
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transmitting to a media device an embedded media player page for playing a media file, wherein said embedded media player page allows a user of said media device to create a bookmark for a browser, said bookmark pointing to said embedded media player page, said bookmark including an address of said media file as a parameter, wherein, when said bookmark is used in said browser to play said media file, said embedded media player page instructs said media device to request an advertisement from an advertisement server for display in said embedded media player page. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A computer-readable medium encoded with a computer program code for directing a processor to disseminate advertisements (206), comprising:
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a first code segment for instructing a media device (110) to play a media file in an embedded media player page; and
a second code segment for allowing a user of said media device (110) to create a bookmark for a browser using said embedded media player page, said bookmark pointing to said embedded media player page, said bookmark including an address of said media file as a parameter, wherein, when said bookmark is used in said browser to play said media file, said embedded media player page instructs said media device (110) to request an advertisement (206) from an advertisement server (104) for display in said embedded media player page. - View Dependent Claims (13, 14, 15, 16, 17, 18, 19, 20)
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21. A data signal embodied in a carrier wave encoded with computer program code for directing a processor to disseminate advertisements (206), comprising:
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a first code segment for instructing a media device (110) to play a media file in an embedded media player page; and
a second code segment for allowing a user of said media device (110) to create a bookmark for a browser using said embedded media player page, said bookmark pointing to said embedded media player page, said bookmark including an address of said media file as a parameter, wherein, when said bookmark is used in said browser to play said media file, said embedded media player page instructs said media device (110) to request an advertisement (206) from an advertisement server (104) for display in said embedded media player page. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28, 29)
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Specification