Personalized cyber disk jockey and Internet radio advertising
First Claim
Patent Images
1. A system for content delivery comprising:
- one or more content delivery servers automatically delivering content to a stream transmitted to each of a plurality of receivers, wherein the stream comprises two or more of;
a main stream portion delivered globally to each of the receivers;
a group varying stream portion delivered to each receiver within a plurality of groups of receivers, wherein content delivered to each receiver within the group varying stream portion differs for each group of receivers; and
a personalized stream content portion delivered to each receiver and containing content customized for each particular receiver.
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Accused Products
Abstract
Streamed content is specifically directed to a target or listening device having a unique registered identifier associated with a stored profile. This unique stored connection profile, combined with the streaming process, sends a customized stream based on the stored profile information and, depending on the triggers within the stream designed to localize or regionalize the stream content, enables interaction with the listening device to deliver individualized stream elements, regional or group stream elements, and general (global) stream elements and/or other content conformed based on the stored profile information.
128 Citations
20 Claims
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1. A system for content delivery comprising:
one or more content delivery servers automatically delivering content to a stream transmitted to each of a plurality of receivers, wherein the stream comprises two or more of;
a main stream portion delivered globally to each of the receivers;
a group varying stream portion delivered to each receiver within a plurality of groups of receivers, wherein content delivered to each receiver within the group varying stream portion differs for each group of receivers; and
a personalized stream content portion delivered to each receiver and containing content customized for each particular receiver. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. A method of content delivery comprising:
delivering content from one or more content delivery servers to a stream transmitted to each of a plurality of receivers, wherein the stream comprises two or more of;
a main stream portion delivered globally to each of the receivers;
a group varying stream portion delivered to each receiver within a plurality of groups of receivers, wherein content delivered to each receiver within the group varying stream portion differs for each group of receivers; and
a personalized stream content portion delivered to each receiver and containing content customized for each particular receiver. - View Dependent Claims (9, 10, 11)
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12. A machine usable stream containing content from one or more content servers and delivered to each of a plurality of receivers, wherein the stream comprises two or more of:
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a main stream portion delivered globally to each of the receivers;
a group varying stream portion delivered to each receiver within a plurality of groups of receivers, wherein content delivered to each receiver within the group varying stream portion differs for each group of receivers; and
a personalized stream content portion delivered to each receiver and containing content customized for each particular receiver. - View Dependent Claims (13, 14, 15, 16)
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17. An Internet radio broadcast system comprising:
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a main stream delivery server;
a commercial file stream server;
a custom stream server; and
an encoder receiving content streams from each of the main stream delivery server, the commercial file stream server and the custom stream server, the encoder generating, from the received streams, a plurality of delivery streams for transmission to each of a plurality of receivers, wherein each delivery stream comprises;
a main stream portion delivered globally to each of the receivers;
a group varying stream portion delivered to each receiver, wherein the receivers are logically divided into groups and the content delivered to each receiver within the group varying stream portion differs for each group of receivers; and
a personalized stream content portion delivered to each receiver and containing content customized for each particular receiver. - View Dependent Claims (18, 19, 20)
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Specification