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Techniques for conducting a survey using an item selection system

  • US 20040148219A1
  • Filed: 07/23/2003
  • Published: 07/29/2004
  • Est. Priority Date: 07/24/2002
  • Status: Abandoned Application
First Claim
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1. A method for conducting a first survey using a first interactive item selection system displayed on a viewing surface of a first television, and for conducting a second survey using a second interactive item selection system displayed on a viewing surface of a second television, comprising the steps of:

  • receiving or generating the first survey, wherein the first survey is associated with at least one of a product offered by a first entity to a user of the first interactive item selection system and a service performed by the first entity for the user of the first interactive item selection system;

    receiving or generating the second survey, wherein the second survey is associated with at least one of a product offered by a second entity to a user of the second interactive item selection system and a service performed by the second entity for the user of the second interactive item selection system, wherein the first entity and the second entity are separate entities;

    storing the first survey and the second survey;

    displaying a particular item of the first interactive item selection system on the viewing surface of the first television, wherein the particular item is associated with the first survey;

    displaying a further item of the second interactive item selection system on the viewing surface of the second television, wherein the further item is associated with the second survey;

    receiving an electronic request for the first survey when the user of the first interactive item selection system selects the particular item;

    receiving an electronic request for the second survey when the user of the second interactive item selection system selects the further item;

    displaying at least one portion of the first survey on the viewing surface of the first television after receiving the electronic request for the first survey;

    displaying at least one portion of the second survey on the viewing surface of the second television after receiving the electronic request for the second survey;

    receiving an electronic response to the first survey from the user of the first interactive item selection system;

    receiving an electronic response to the second survey from the user of the second interactive item selection system; and

    storing the response to the first survey and the response to the second survey in a particular database.

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