Method and apparatus for providing enhanced functionality to product webpages
First Claim
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1. A computer implemented method for providing enhanced functionality to product webpages, the method comprising:
- receiving a request for a product webpage from a user, the product webpage being associated with a product and an independent vendor;
retrieving the product webpage from an independent source;
extracting a location and structural information associated with the product webpage;
modifying the product webpage to provide a toolbar, the toolbar having at least one command associated with the product; and
presenting the modified product webpage to the user.
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Abstract
A method and apparatus for providing enhanced functionality to product webpages is described. This method and apparatus may be used to provide a unified toolbar across product webpages of multiple, independent retailers. This toolbar may be used to create a gift registry across multiple retailers, to create an inter-retailer shopping cart and automate purchases, to create an inter-retailer advertising network, and to create a virtual network of retailers with a multitude of services spanning them.
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Citations
60 Claims
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1. A computer implemented method for providing enhanced functionality to product webpages, the method comprising:
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receiving a request for a product webpage from a user, the product webpage being associated with a product and an independent vendor;
retrieving the product webpage from an independent source;
extracting a location and structural information associated with the product webpage;
modifying the product webpage to provide a toolbar, the toolbar having at least one command associated with the product; and
presenting the modified product webpage to the user. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20)
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21. A computer implemented method for providing enhanced functionality to product webpages, the method comprising:
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receiving a request for a product webpage from a user, the product webpage being associated with a product and an independent vendor;
retrieving the product webpage from an independent source associated with the vendor;
extracting a location and structural information associated with the product webpage;
modifying the product webpage to provide a toolbar, the toolbar having at least one command associated with the product;
presenting the modified product webpage to the user;
receiving a subsequent request for the product webpage;
reconstructing the product webpage using the location and the structural information associated with the product webpage;
presenting the product webpage to the user. - View Dependent Claims (22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34, 35, 36, 37, 38, 39, 40)
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41. A computer implemented method for providing enhanced functionality to product webpages, the method comprising:
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presenting a list of vendor webpages to a user, the vendor webpages being associated with a plurality of vendors;
receiving a request for a particular vendor webpage from the user, the particular vendor webpage being associated with a particular vendor;
presenting a list of product webpages to the user, the product webpages being associated with a plurality of products, the plurality of products being associated with the particular vendor;
receiving a request for a particular product webpage, the particular product webpage being associated with a particular product;
retrieving the particular product webpage;
obtaining a location and structural information associated with the particular product webpage;
modifying the particular product webpage to provide a toolbar, the toolbar having at least one command associated with the particular product;
presenting the modified particular product webpage to the user;
receiving the command associated with the particular product from the user; and
storing information about the particular product in a list of products associated with the user. - View Dependent Claims (42, 43, 44, 45, 46, 47, 48, 49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60)
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Specification