System, method and computer program product for presenting, redeeming and managing incentives

• US 20040249712A1
• Filed: 06/04/2004
• Published: 12/09/2004
• Est. Priority Date: 06/06/2003
• Status: Abandoned Application

• Current Assignee: Heather Kobrin, Sean D. Brown, William M. Vickers
• Original Assignee: Heather Kobrin, Sean D. Brown, William M. Vickers
• Inventors: Brown, Sean D., Vickers, William M., Kobrin, Heather
• Application Number:
  US10/861,684
• Publication Number:
  US 20040249712A1
• Time in Patent Office: Days
• US Class Current: 705/14
• CPC Class Codes: G06Q 20/387 Payment using discounts or coupons relating to marketing G06Q30/02
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0217 involving input on products or services in exchange for incentives or rewards

Abstract

A system, method and computer program product are disclosed for presenting, redeeming and managing incentives. In one embodiment, a set of incentives may be presented to a consumer to permit the consumer to select at least one incentive from the set. Via a network, a notification may be received that identifies the incentive(s) selected by the consumer. Information relating to each selected incentive may be stored in a database. This information may include information that identifies the consumer that selected the incentive, information that identifies the selected incentive, and information that identifies a retailer associated with the selected incentive. Subsequently, a query may be received from a point of sale of a retailer via the network. The query identifies a consumer and a retailer and indicates that a sales transaction involving the customer is occurring at the point of sale of the retailer. In response to the query, a determination may be made to determine whether any of the selected incentives stored in the database are associated with the retailer and the consumer. If one or more of the incentives selected by the consumer stored in the database are determined to be associated with the retailer, then a reply may be transmitted to the point of sale of the retailer via the network. The reply identifies which of the stored selected incentives were determined to be associated with the retailer. Based on the information contained in the reply, the retailer then determines which of the identified selected incentives apply to the sales transaction with the consumer. These incentives may then be applied to the sales transaction. After the sales transaction is completed at the point of sale, a report may be received from the point of sale via the network that identifies the incentives that were applied to the sales transaction. The information stored in the database may then be updated to reflect application of the incentives to the consumer transaction.

Claims

1. A method, comprising:

presenting a set of one or more incentives to a consumer to permit the consumer to select at least one incentive from the set of incentives, each incentive being associated with a retailer;

receiving via a network a notification that identifies the incentive selected by the consumer;

storing information relating to the selected incentive in database, the information including information that identifies the consumer, information that identifies the selected incentive, and information that identifies the retailer associated with the selected incentive;

receiving, from a point of sale of a retailer via the network, a query that identifies the consumer and the retailer, the query indicating that a sales transaction involving the customer is occurring at the point of sale of the retailer;

determining whether any of the selected incentives stored in the database are associated with the retailer;

if one or more of the selected incentives stored in the database are determined to be associated with the retailer, transmitting, to the point of sale of the retailer via the network, a reply that identifies the one or more selected incentives stored in the database determined to be associated with the retailer, the retailer determining which of the one or more selected incentives identified in the reply apply to the sales transaction with the consumer, and applying the incentives determined to apply to the sales transaction to the sales transaction;

receiving, from the point of sale of the retailer via the network, a report that identifies the incentives that were applied to the sales transaction; and

updating information stored in the database to reflect application of the incentives to the sales transaction.

2. The method of claim 1, wherein each incentive has an incentive identifier associated therewith, wherein the incentive identifier of each of the one or more selected incentives identified in the reply is included in the reply to identify the one or more selected incentives.

3. The method of claim 1, wherein the consumer inputs the incentive identifier to select the associated incentive.

4. The method of claim 3, wherein the incentive identifier is input into a wireless handheld device.

5. The method of claim 4, wherein the incentive identifier is input into the wireless handheld device utilizing text messaging.

6. The method of claim 1, wherein the set of incentives are presented to the consumer at a kiosk coupled to the network, wherein the one or more incentives included in the set of incentives is dependent on a location of the kiosk.

7. The method of claim 6, wherein the kiosk is located adjacent in a location of the retailer associated with at least one of incentives included in the set of incentives presented to the consumer.

8. The method of claim 7, further comprising:

monitoring frequency that consumers access the kiosk, and reporting the frequency of access to the retailer via the network.

9. The method of claim 1, wherein the one or more incentives included in the set of incentives are selected based on responses of the consumer to a survey presented to the user via the network.

10. The method of claim 1, wherein the incentive selected by the consumer is associated with one or more additional incentives subsequently presented to the consumer.

11. The method of claim 10, wherein the one or more additional incentives are presented via the network to the consumer upon receipt of the notification identifying the associated selected incentive.

12. The method of claim 10, wherein the one or more additional incentives are presented via the network to the consumer after determining from the report received from the point of sale of the retailer that the associated selected incentive was applied to the sales transaction.

13. The method of claim 10, wherein the additional incentives comprise incentives associated with another retailer different than the retailer associated with the selected incentive.

14. The method of claim 10, wherein the incentive selected by the consumer relates to a service provided by a wireless network communication provider.

15. The method of claim 10, wherein the consumer is permitted to preview the one or more incentives prior to selecting an incentive from the set of incentives.

16. The method of claim 10, wherein the consumer is permitted to browse the set of incentives via a browser to view the associations between the incentives.

17. The method of claim 1, further comprising receiving an unique consumer identifier from the consumer prior to presentment of the set of incentives, the consumer identifier being utilized to determine which of a plurality of pre-existing incentives to include in the set of incentives.

18. The method of claim 17, wherein the consumer identifier is included in a portable storage media of the consumer, and wherein the consumer identifier is obtained from the portable storage media upon coupling of the portable storage media to the network.

19. The method of claim 17, wherein the consumer identifier is provided by the consumer to the point of sale of the retailer, and wherein the consumer identifier is included in the query received from the point of sale of the retailer.

20. The method of claim 1, further comprising:

presenting information describing a benefit of a good or service associated with at least one incentives included in the set of incentives prior to selection by the consumer.

21. The method of claim 1, further comprising:

permitting the consumer to input a calendar date of an event via the network;

presenting one or more incentives relating to the event to the consumer at least a predetermined amount of time before the calendar date.

22. The method of claim 1, further comprising:

permitting the consumer to input comments about at least one of the retailers and the selected incentive at the point of sale of the retailer during the sale transaction, receiving the comments from the point of sale of the retailer via the network; and

storing the comment in the database.

23. The method of claim 22, further comprising:

presenting another incentive to the consumer based on the content of the comment.

24. The method of claim 1, further comprising:

presenting the retailer with a first list of incentives associated with the retailer via the network and a second list identifying incentives associated with the retailer that have been redeemed by one or more consumers.

25. The method of claim 24, wherein the first and second lists are presented to the retailer utilizing a network browser.

26. The method of claim 24, wherein a third list of incentives is presented to the retailer, the third list of incentives identifying incentives associated with the retailer that have been selected by the consumer and not yet redeemed.

27. The method of claim 1, further comprising:

providing an interface for permitting the retailer create an incentive utilizing at least one of an incentive template and a pre-existing incentive.

28. The method of claim 1, further comprising transmitting an email message to the consumer upon completion of the sale transaction, the email including at least one further incentive capable of being selected by the consumer via the network.

29. The method of claim 1, wherein one or more additional incentives are presented to the consumer after receipt of the query.

30. The method of claim 29, wherein the one or more additional incentives are presented to the consumer via a wireless handheld device.

31. The method of claim 29, wherein the one or more additional incentives are presented to the consumer utilizing text messaging.

32. The method of claim 29, wherein the one or more additional incentives presented to the consumer are associated with one or more retailers a predetermined distance from the point of sale.

33. The method of claim 1, wherein a reminder associated with one of the selected incentives is presented to the user subsequent selection of the incentive.

34. The method of claim 1, wherein at least one of the selected incentives has an expiration time after which the incentive may not be redeemed by the consumer, and wherein a notice is transmitted to the consumer a predetermined amount of time prior to the expiration time.

35. The method of claim 34, wherein the notice is presented to the consumer utilizing text messaging.

36. The method of claim 1, wherein the consumer selects the at least one incentive via the network utilizing a browser.

37. A system, comprising:

logic for presenting a set of one or more incentives to a consumer to permit the consumer to select at least one incentive from the set of incentives, each incentive being associated with a retailer;

logic for receiving via a network a notification that identifies the incentive selected by the consumer;

logic for storing information relating to the selected incentive in database, the information including information that identifies the consumer, information that identifies the selected incentive, and information that identifies the retailer associated with the selected incentive;

logic for receiving, from a point of sale of a retailer via the network, a query that identifies the consumer and the retailer, the query indicating that a sales transaction involving the customer is occurring at the point of sale of the retailer;

logic for determining whether any of the selected incentives stored in the database are associated with the retailer;

if one or more of the selected incentives stored in the database are determined to be associated with the retailer, logic for transmitting, to the point of sale of the retailer via the network, a reply that identifies the one or more selected incentives stored in the database determined to be associated with the retailer, the retailer determining which of the one or more selected incentives identified in the reply apply to the sales transaction with the consumer, and applying the incentives determined to apply to the sales transaction to the sales transaction;

logic for receiving, from the point of sale of the retailer via the network, a report that identifies the incentives that were applied to the sales transaction; and

logic for updating information stored in the database to reflect application of the incentives to the sales transaction.

38. A computer program product, comprising:

computer code for presenting a set of one or more incentives to a consumer to permit the consumer to select at least one incentive from the set of incentives, each incentive being associated with a retailer;

computer code for receiving via a network a notification that identifies the incentive selected by the consumer;

computer code for storing information relating to the selected incentive in database, the information including information that identifies the consumer, information that identifies the selected incentive, and information that identifies the retailer associated with the selected incentive;

computer code for receiving, from a point of sale of a retailer via the network, a query that identifies the consumer and the retailer, the query indicating that a sales transaction involving the customer is occurring at the point of sale of the retailer;

computer code for determining whether any of the selected incentives stored in the database are associated with the retailer;

if one or more of the selected incentives stored in the database are determined to be associated with the retailer, computer code for transmitting, to the point of sale of the retailer via the network, a reply that identifies the one or more selected incentives stored in the database determined to be associated with the retailer, the retailer determining which of the one or more selected incentives identified in the reply apply to the sales transaction with the consumer, and applying the incentives determined to apply to the sales transaction to the sales transaction;

computer code for receiving, from the point of sale of the retailer via the network, a report that identifies the incentives that were applied to the sales transaction; and

computer code for updating information stored in the database to reflect application of the incentives to the sales transaction.