Information transmitting method and television broadcasting receiving apparatus

• US 20040268392A1
• Filed: 07/21/2004
• Published: 12/30/2004
• Est. Priority Date: 08/21/1997
• Status: Abandoned Application

• Current Assignee: Yasushi Tanaka
• Original Assignee: Yasushi Tanaka
• Inventors: Tanaka, Yasushi
• Application Number:
  US10/896,148
• Publication Number:
  US 20040268392A1
• Time in Patent Office: Days
• US Class Current: 725/42
• CPC Class Codes: H04H 60/72 using electronic programme guides [EPG] focusing on identifying broadcast space time H04H60/39 ; menu type display of EPG in television receivers H04N21/47
• CPC Class Codes: H04N 21/235 Processing of additional data, e.g. scrambling of additional data or processing content descriptors
• CPC Class Codes: H04N 21/426 Internal components of the client ; Characteristics thereof H04N5/44 takes precedence
• CPC Class Codes: H04N 21/4312 involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
• CPC Class Codes: H04N 21/4314 for fitting data in a restricted space on the screen, e.g. EPG data in a rectangular grid
• CPC Class Codes: H04N 21/435 Processing of additional data, e.g. decrypting of additional data, reconstructing software from modules extracted from the transport stream
• CPC Class Codes: H04N 21/4351 involving reassembling additional data, e.g. rebuilding an executable program from recovered modules
• CPC Class Codes: H04N 21/443 OS processes, e.g. booting an STB, implementing a Java virtual machine in an STB or power management in an STB
• CPC Class Codes: H04N 21/4622 Retrieving content or additional data from different sources, e.g. from a broadcast channel and the Internet web site content organization and management for information retrieval from the Internet G06F16/958; transmission by internet of broadcast information H04H60/82; stock exchange data over packet-switching network H04L12/1804; push services including data channel over packet-switching network H04L12/1859
• CPC Class Codes: H04N 21/47 End-user applications
• CPC Class Codes: H04N 21/472 End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content end-user interfaces for retrieving video data from a database G06F16/739; network services for supporting unicast streaming H04L65/612
• CPC Class Codes: H04N 21/478 Supplemental services, e.g. displaying phone caller identification, shopping application
• CPC Class Codes: H04N 21/4782 Web browsing , e.g. WebTV
• CPC Class Codes: H04N 21/482 End-user interface for program selection broadcast systems using EPGs H04H60/72
• CPC Class Codes: H04N 21/812 involving advertisement data advertising per se G06Q30/02
• CPC Class Codes: H04N 21/8586 by using a URL processing chained hypermedia data for information retrieval G06F16/94; information retrieval from the Internet by using URLs G06F16/955; URL in broadcast information H04H20/93; Web-based protocols H04L67/02
• CPC Class Codes: H04N 5/765 Interface circuits between an apparatus for recording and another apparatus
• CPC Class Codes: H04N 5/775 between a recording apparatus and a television receiver
• CPC Class Codes: H04N 5/7755 the recorder being connected to, or coupled with, the antenna of the television receiver

Abstract

The address information for reading the detailed information of a computer server which provides the detailed information of distribution information displayed on a predetermined display screen together with a single program or plural programs is transmitted with each program information, so as to realize an information transmitting method and a television broadcasting receiving apparatus which easily obtain, if necessary, the detailed information of the distribution information transmitted with each program information without storage of it at a receiving side.

Claims

1-7. -7. (Canceled)

8. A receiving apparatus for receiving a broadcasting signal comprising commercial information and electronic program guide information, the receiving apparatus comprising:

separating means for separating the electronic program guide information from the broadcasting signal received; and

processing means for executing display processing so as to display an electronic program guide screen displaying commercial information on a part of a display area and having program columns corresponding to a plurality of programs, based on the electronic program guide information separated, wherein

the processing means executes display processing so as to sequentially display a plurality of commercial information corresponding to one program on which a cursor exists, on the part of the display area of the electronic program guide screen when the cursor is moved onto one program column on the electronic program guide screen being displayed.

9. The receiving apparatus according to claim 8, wherein,

when one program column is selected on the electronic program guide screen, the processing means executes display processing so as to display a program detailed screen describing details of a program corresponding to the one program column selected and sequentially display a plurality of commercial information corresponding to the program on a part of a display area of the program detailed screen.

10. The receiving apparatus according to claim 9, wherein,

when commercial information is specified on the part of the display area of the program detailed screen, the processing means executes display processing so is to display a detailed commercial screen describing details of the commercial information specified.

11. The receiving apparatus according to claim 8, wherein,

when commercial information is specified on the part of the display area of the electronic program guide screen, the processing means executes display processing so as to display a detailed commercial screen describing details of the commercial information specified.

12. The receiving apparatus according to claim 8, wherein

the commercial information is commercial information of a sponsor providing the program.

13. The receiving apparatus according to claim 8, wherein

the commercial information includes address information of a computer on a computer network providing more detailed information on a commercial.

14. The receiving apparatus according to claim 13, further comprising communication means for communicating with an external computer through a computer network, wherein,

when the commercial information is specified, the processing means executes display processing so as to retrieve detailed information on the sponsor commercial from the external computer via the communication means based on the address information of the computer included in the commercial information and display the detailed information retrieved.

15. The receiving apparatus according to claim 8, wherein

the commercial information includes at least image data.

16. The receiving apparatus according to claim 15, wherein

the commercial information further includes audio data.

17. A receiving method comprising:

receiving a broadcasting signal comprising commercial information and electronic program guide information;

separating the electronic program guide information from the broadcasting signal received; and

displaying an electronic program guide screen displaying commercial information on a part of a display area and having program columns corresponding to a plurality of programs, based on the electronic program guide information separated, and when a cursor is moved onto one program column on the electronic program guide screen being displayed, sequentially displaying a plurality of commercial information corresponding to one program on which the cursor exists, on the part of the display area of the electronic program guide screen.

18. The receiving method according to claim 17, wherein,

when one program column is selected on the electronic program guide screen, a program detailed screen describing details of a program corresponding to the one program column selected is displayed and a plurality of commercial information corresponding to the program is sequentially displayed on a part of a display area of the program detailed screen.

19. The receiving method according to claim 18, wherein,

when commercial information is specified on the part of the display area of the program detailed screen, a detailed commercial screen describing details of the commercial information specified is displayed.

20. The receiving method according to claim 17, wherein,

when commercial information is specified on the part of the display area of the electronic program guide screen, a detailed commercial screen describing details of the commercial information specified is displayed.

21. The receiving method according to claim 17, wherein

the commercial information is commercial information of a sponsor providing the program.

22. The receiving method according to claim 17, wherein

the commercial information includes address information of a computer on a computer network providing more detailed information of a commercial.

23. A broadcasting system comprising:

a transmitting apparatus for transmitting a broadcasting signal comprising commercial information and electronic program guide information; and

a plurality of receiving apparatuses comprising;

receiving the broadcasting signal;

separating the electronic program guide information from the broadcasting signal received; and

displaying an electronic program guide screen displaying commercial information on a part of a display area and having program columns corresponding to a plurality of programs, based on the electronic program guide information separated, and when a cursor is moved onto one program column on the electronic program guide screen being displayed, executing display processing so as to sequentially display a plurality of commercial information corresponding to one program on which the cursor exists, on the part of the display area of the electronic program guide screen.

24. The broadcasting system according to claim 23, wherein

the commercial information is commercial information of a sponsor providing the program.

25. The broadcasting system according to claim 23, wherein

the commercial information includes address information of a computer on a computer network providing more detailed information on a commercial.

26. The broadcasting system according to claim 23, wherein the commercial information includes at least image data.

27. The broadcasting system according to claim 26, wherein the commercial information further includes audio data.