Systems and methods for determining, collecting, and using geographic locations of Internet users
0 Assignments
0 Petitions
Accused Products
Abstract
A method of determining a geographic location of an Internet user involves determining if the host is on-line, determining ownership of the host name, and then determining the route taken in delivering packets to the user. Based on the detected route, the method proceeds with determining the geographic route based on the host locations and then assigning a confidence level to the assigned location. A system collects the geographic information and allows web sites or other entities to request the geographic location of their visitors. The database of geographic locations may be stored in a central location or, alternatively, may be at least partially located at the web site. With this information, web sites can target content, advertising, or route traffic depending upon the geographic locations of their visitors. Through web site requests for geographic information, a central database tracks an Internet user'"'"'s traffic on the Internet whereby a profile can be generated. In addition to this profile, the central database can store visitor'"'"'s preferences as to what content should be delivered to an IP address, the available interface, and the network speed associated with that IP address.
-
Citations
61 Claims
-
1-36. -36. (Canceled)
-
37. An automated computer-implemented method of determining a geographic location of an Internet user, comprising:
-
receiving at least one of an IP address, host name or domain name associated with the Internet user, wherein the IP address, host name or domain name are associated with a target host;
obtaining a route through the Internet to the target host, the route containing intermediate hosts;
determining strings of characters associated with geographic naming conventions for at least some of the intermediate hosts contained in the route;
determining geographic locations associated with at least some of the intermediate hosts by use of a database correlating the strings of characters to geographic locations; and
automatically determining the geographic location of the Internet user by analysis of the route and the geographic locations of at least some of the intermediate hosts. - View Dependent Claims (38, 39, 40, 41, 42, 43, 44, 45, 46, 47)
-
-
48. A computer-implemented method of determining a geographic location of a target host, comprising:
-
receiving at least one of an IP address, host name or domain name associated with the target host;
obtaining a route through the Internet to the target host, the route containing at least one intermediate host having an intermediate host name;
determining a string of characters associated with a geographic naming convention in the intermediate host name;
determining a geographic location of the intermediate host based at least in part on the string of characters; and
automatically determining the geographic location of the target host at least in part by analysis of the route and the geographic location of the intermediate host. - View Dependent Claims (49, 50, 51, 52, 53, 54, 55, 56, 57, 58, 59, 60, 61)
-
Specification