Method of optimising content presented to a user within a communication network
First Claim
1. A method of optimising content presented to a user within a communications network, wherein the user establishes a session with the communications network and generates one or more session events during that session, the method including the step of:
- at least once during that session comparing past performance as a traffic stream of multiple sources of content that could be presented to a user to predetermine traffic performance criteria, to enable content to be presented to the user from a content source meeting the predetermined traffic performance criteria.
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Accused Products
Abstract
A method of optimising content presented to a user within a communications network, wherein the user (32) establishes a session (6) with the communications network (31) and generates one or more session events (7-19) during that session, the method including the step of: at least once during that session comparing (70-82) the past performance as a traffic stream of multiple sources of content that could be presented to a user to predetermine traffic performance criteria, to enable content (39) to be presented to the user from a content source meeting the predetermined traffic performance criteria.
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Citations
33 Claims
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1. A method of optimising content presented to a user within a communications network, wherein the user establishes a session with the communications network and generates one or more session events during that session, the method including the step of:
at least once during that session comparing past performance as a traffic stream of multiple sources of content that could be presented to a user to predetermine traffic performance criteria, to enable content to be presented to the user from a content source meeting the predetermined traffic performance criteria. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33)
Specification