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Using page-view data to project demand for an item

  • US 20050049907A1
  • Filed: 08/26/2003
  • Published: 03/03/2005
  • Est. Priority Date: 08/26/2003
  • Status: Abandoned Application
First Claim
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1. A method in a computing system for projecting future purchasing activity for a selected item, comprising:

  • compiling historical browsing data indicating, for each of a plurality of foregoing time periods, a level of item browsing activity performed with respect to the selected item;

    generating from the compiled historical browsing data a first projection of future purchasing activity levels with respect to the selected item;

    compiling historical purchasing data indicating, for each of a plurality of foregoing time periods, a level of item purchasing activity performed with respect to the selected item;

    generating from the compiled historical purchasing data a second projection of future purchasing activity levels with respect to the selected item; and

    blending the generated first and second projections of future purchasing activity levels with respect to the selected item to generate a third projection of future purchasing activity levels with respect to the selected item.

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