Method and apparatus for providing a searchable information system
First Claim
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1. A method for providing a searchable information system comprising:
- providing a web-accessible database containing content searchable by a networked user, said content including associated keywords sponsored by an advertiser;
producing a set of results responsive to a keyword search by the user;
determining which of said set of results are similar to at least one of a said sponsored keyword; and
presenting a search result page to the user containing a listing of said results arranged such that results similar to at least one of a sponsored keyword are displayed as a sub-category on the search result page.
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Abstract
Methods and apparatus for providing a searchable information system are disclosed. A networked computer hosting a web-accessible database containing content searchable by a networked user is provided. The computer is configured to associate content with keywords sponsored by an advertiser, and produce a set of results responsive to a keyword search by the user. The computer is also configured to determine which of the results are similar to at least one of the sponsored keywords, and present a search result page containing a listing arranged such that results similar to sponsored keywords are displayed as a sub-category on the search result page.
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Citations
21 Claims
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1. A method for providing a searchable information system comprising:
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providing a web-accessible database containing content searchable by a networked user, said content including associated keywords sponsored by an advertiser;
producing a set of results responsive to a keyword search by the user;
determining which of said set of results are similar to at least one of a said sponsored keyword; and
presenting a search result page to the user containing a listing of said results arranged such that results similar to at least one of a sponsored keyword are displayed as a sub-category on the search result page. - View Dependent Claims (2, 3, 4, 5, 6, 7)
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8. An apparatus for providing a searchable information system comprising:
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a networked computer hosting a web-accessible database containing content searchable by a networked user, the computer being configured to;
associate content with keywords sponsored by an advertiser;
produce a set of results responsive to a keyword search by the user;
determine which of said set of results are similar to at least one of a said sponsored keyword; and
present a search result page to the user containing a listing of said results arranged such that results similar to at least one of a sponsored keyword are displayed as a sub-category on the search result page. - View Dependent Claims (9, 10, 11, 12, 13, 14)
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15. An apparatus for providing a searchable information system comprising:
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web-accessible database means containing content searchable by a networked user, including means for associating said content with keywords sponsored by an advertiser;
means for producing a set of results responsive to a keyword search by the user;
means for determining which of said set of results are similar to at least one of a said sponsored keyword; and
means for presenting a search result page to the user containing a listing of said results arranged such that results similar to at least one of a sponsored keyword are displayed as a sub-category on the search result page. - View Dependent Claims (16, 17, 18, 19, 20, 21)
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Specification