Method and apparatus for webcast launch
First Claim
Patent Images
1. A method of webcasting over a communication network, comprising the steps of:
- generating a client-side website code, wherein the code links to a remote webcast server having webcast content;
dynamically generating a window by executing on a client-side server, code hosted on the webcast server; and
webcasting the webcast content through the dynamically generated window.
0 Assignments
0 Petitions
Accused Products
Abstract
A mechanism and method of delivering streaming content with a minimal or only a single line of code in the client'"'"'s website is provided. The code, i.e., “LaunchCode,” enables users to deliver their webcasts directly from their site—the webcast displays in a “new” window, so that viewers do not have to leave the client'"'"'s site. LaunchCode handles the proper delivery of content throughout the “webcast lifecycle” such that the client does not need to make any modification to their site once the code is in place. Implementation of this system minimizes the webcast management responsibilities of a client.
-
Citations
24 Claims
-
1. A method of webcasting over a communication network, comprising the steps of:
-
generating a client-side website code, wherein the code links to a remote webcast server having webcast content;
dynamically generating a window by executing on a client-side server, code hosted on the webcast server; and
webcasting the webcast content through the dynamically generated window. - View Dependent Claims (3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14, 15, 16, 17, 18, 19, 20, 21)
-
-
2. The method for webcasting of claim 1, further comprising the step of:
placing the client-side website code on a client'"'"'s webpage.
-
22. The method for webcasting of claim 1, further comprising the step of:
tracking a viewer'"'"'s characteristic with respect to the webcast.
-
22-1. A method of webcasting over a communication network, comprising the steps of:
-
updating a status of a scheduled webcast on a client-side website;
generating a client-side website code, wherein the code links to a remote webcast server having a content of the scheduled webcast;
dynamically generating a window by executing on a client-side server, code hosted on the webcast server; and
webcasting the webcast content through the dynamically generated window.
-
-
23. The method for webcasting of claim 1, further comprising the step of:
tracking a webcast characteristic.
-
23-2. A system for webcasting over a communication network, comprising:
-
a server hosting a client'"'"'s webpage, the server connected to a communication network;
a launchcode inserted into the client'"'"'s webpage, the launchcode having a reference to a webcast server'"'"'s dynamic programming script and a webcast content identifier;
a launchcode link on the client'"'"'s webpage; and
a webcast server, the webcast server being connected to the communication network and having the dynamic programming script and the webcast content identified by the webcast content identifier.
-
-
24. A system for webcasting over a communication network, comprising:
-
an internet service provider connected to a communication network;
a server hosting a client'"'"'s webpage, the server being connected to the communication network;
a launchcode inserted into the client'"'"'s webpage, the launchcode having a reference to a webcast server'"'"'s dynamic programming script and a webcast content identifier;
a launchcode link on the client'"'"'s webpage; and
a webcast server, the webcast server being connected to the communication network and having the dynamic programming script and the webcast content identified by the webcast content identifier.
-
Specification