Promotional philosophy for a video-on-demand-related interactive display within an interactive television application
First Claim
Patent Images
1. A method for providing video-on-demand program listings in an interactive display according to a promotional selection algorithm comprising:
- receiving video-on-demand program listings, advertisements associated with video-on-demand programs, and data that define the promotional selection algorithm;
selecting one or more of the video-on-demand program listings for inclusion in the interactive display according to the promotional selection algorithm as defined by the data; and
selecting one or more of the advertisements for inclusion in the interactive display according to the promotional selection algorithm; and
generating an interactive display that presents the video-on-demand program listings and the advertisements selected according to the promotional selection algorithm.
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Abstract
Systems and methods for providing an interactive display having indicators of video-on-demand programs are described. The systems and methods select indicators for inclusion in the interactive display according to a promotional selection algorithm.
171 Citations
24 Claims
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1. A method for providing video-on-demand program listings in an interactive display according to a promotional selection algorithm comprising:
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receiving video-on-demand program listings, advertisements associated with video-on-demand programs, and data that define the promotional selection algorithm;
selecting one or more of the video-on-demand program listings for inclusion in the interactive display according to the promotional selection algorithm as defined by the data; and
selecting one or more of the advertisements for inclusion in the interactive display according to the promotional selection algorithm; and
generating an interactive display that presents the video-on-demand program listings and the advertisements selected according to the promotional selection algorithm. - View Dependent Claims (2, 3, 4, 6, 7, 8, 10)
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5. (canceled)
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9. A system in which video-on-demand program listings are provided in an interactive display according to a promotional selection algorithm comprising:
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means for receiving video-on-demand program listings, advertisements associated with video-on-demand programs, and data that define the promotional selection algorithm;
means for selecting one or more of the video-on-demand program listings for inclusion in the interactive display according to the promotional selection algorithm as defined by the data;
means for selecting one or more of the advertisements for inclusion in the interactive display according to the promotional selection algorithm; and
means for generating an interactive display that presents the video-on-demand program listings and the advertisements selected according to the promotional selection algorithm. - View Dependent Claims (11, 12, 14, 15, 16, 18)
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13. (canceled)
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17. A system in which video-on-demand program listings are provided in an interactive display according to a promotional selection algorithm comprising:
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a communications device configured to receive video-on-demand program listings, advertisements associated with video-on-demand programs, and data that define the promotional selection algorithm;
an indicator selector configured to select one or more of the video-on-demand program listings for inclusion in the interactive display according to the promotional selection algorithm as defined by the data, the indicator selector is further configured to select one or more of the advertisements for inclusion in the interactive display according to the promotional selection algorithm; and
an interactive application configured to generate an interactive display that presents the video-on-demand program listings and the advertisements selected according to the promotional selection algorithm. - View Dependent Claims (19, 20, 22, 23, 24)
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21. (canceled)
Specification