Method to provide a product to a consumer to protect consumer privacy

• US 20050137940A1
• Filed: 12/22/2003
• Published: 06/23/2005
• Est. Priority Date: 12/22/2003
• Status: Abandoned Application

• Current Assignee: Binforma Group Limited Liability Company (Intellectual Ventures LLC)
• Original Assignee: Binforma Group Limited Liability Company (Intellectual Ventures LLC)
• Inventors: Lindsay, Jeffrey D.
• Application Number:
  US10/744,146
• Publication Number:
  US 20050137940A1
• Time in Patent Office: Days
• US Class Current: 705/26
• CPC Class Codes: G06Q 30/06 Buying, selling or leasing transactions
• CPC Class Codes: G06Q 30/0633 Lists, e.g. purchase orders, compilation or processing

Abstract

A method of providing a product to a consumer in which an identity of the product is concealed is disclosed. The method can be useful when a consumer wishes to prevent others from knowing the identity of a product being purchased or otherwise obtained. In particular embodiments of the method, a request is received from the consumer to purchase a product. A disguising packaging material in which to package the requested product is selected. The requested product is packaged with the disguising packaging material to create a custom packaged product. The custom packaged product is provided to the consumer. The customer is billed for the custom packaged product. In certain embodiments, the custom packaged product includes one or more signalers which are scanned to determine information pertaining to the requested product.

Claims

1. A method of providing a product to a consumer, comprising:

electronically receiving a request from the consumer to purchase the product;

presenting the consumer with a plurality of choices of disguising packaging materials in which to package the product;

receiving a selection from the consumer for a selected disguising packaging material from among the plurality of choices;

packaging the product with the selected disguising packaging material to create a custom packaged product;

providing the custom packaged product to the consumer; and

billing the consumer for the custom packaged product.

2. The method of claim 1, wherein the product comprises at least one absorbent article adapted to absorb bodily fluids.

3. The method of claim 1, wherein the request is made via an electronic device located within store premises.

4. The method of claim 3, wherein the electronic device is attached to a shopping cart.

5. The method of claim 1, wherein presenting the consumer with a plurality of choices of disguising packaging materials comprises displaying the packaging choices on a computer monitor.

6. The method of claim 5, wherein the computer monitor is located within store premises.

7. The method of claim 1, wherein presenting the consumer with a plurality of choices of disguising packaging materials comprises displaying physical samples of the packaging materials.

8. The method of claim 1, wherein the plurality of choices of disguising packaging materials includes at least one packaging configuration associated with a product other than the requested product.

9. The method of claim 1, wherein the selection is made via an electronic device.

10. The method of claim 9, wherein the electronic device is an interactive computer located within store premises.

11. The method of claim 1, further comprising producing the selected disguising packaging material following the step of receiving a selection, wherein producing the selected disguising packaging material comprises printing graphics on a substrate within store premises.

12. The method of claim 1, further comprising producing the selected disguising packaging material following the step of receiving a selection, wherein producing the selected disguising packaging material comprises adding a barcode associated with the product within store premises.

13. The method of claim 1, wherein packaging the product is conducted at least in part by automated equipment.

14. The method of claim 13, further comprising electronically communicating the received selection to the automated equipment.

15. The method of claim 1, wherein the requested product remains within its original packaging.

16. The method of claim 1, further comprising scanning the custom packaged product to determine an identity and a price of the requested product.

17. The method of claim 16, wherein scanning the custom packaged product causes a description to be displayed on a display medium, the description adapted to conceal the identity of the requested product.

18. The method of claim 17, wherein the display medium is an electronic display medium.

19. The method of claim 17, wherein the display medium is a printed paper receipt.

20. The method of claim 17, wherein the selected disguising packaging material comprises a packaging configuration associated with a product other than the requested product, and the description describes the other product.

21. A method of providing a product to a consumer in which an identity of the product is concealed, comprising:

receiving a request from the consumer to purchase the product;

presenting the consumer with a plurality of choices of disguising packaging materials in which to package the product;

receiving a selection from the consumer for a selected disguising packaging material from among the plurality of choices;

packaging the product with the selected disguising packaging material to create a custom packaged product;

providing the custom packaged product to the consumer;

scanning the custom packaged product to determine the identity and a price of the requested product; and

billing the consumer for the custom packaged product.

22. The method of claim 21, wherein packaging the product comprises disposing a secondary signaler on the custom packaged product, the secondary signaler constructed to convey a discreet status of the requested product.

23. The method of claim 22, wherein the secondary signaler is a printed bar code.

24. The method of claim 22, wherein the secondary signaler is a radio frequency identification device.

25. The method of claim 22, wherein the secondary signaler is constructed to convey the price and the identity of the requested product.

26. The method of claim 22, wherein the requested product includes a primary signaler, the primary signaler constructed to convey the identity and the price of the requested product, the primary signaler comprising a radio frequency identification device.

27. The method of claim 26, wherein scanning the custom packaged product includes scanning the primary signaler to determine the identity and the price of the requested product, and scanning the secondary signaler to determine the discreet status of the requested product.

28. The method of claim 27, wherein scanning the custom packaged product causes a description to be displayed on a display medium, the description adapted to conceal the identity of the requested product.

29. The method of claim 28, wherein the display medium is an electronic display medium.

30. The method of claim 28, wherein the display medium is a printed paper receipt.

31. The method of claim 30, wherein the printed paper receipt further includes a description adapted to reveal the identity of the requested product.

32. The method of claim 21, wherein the plurality of choices of disguising packaging materials includes at least one packaging configuration associated with a product other than the requested product.

33. The method of claim 21, wherein the requested product includes a primary signaler, the primary signaler constructed to convey the identity and the price of the requested product, the primary signaler comprising a radio frequency identification device, wherein scanning the custom packaged product includes scanning the primary signaler to determine the identity and the price of the requested product.

34. The method of claim 33, wherein the primary signaler is further constructed to convey a discreet status of the requested product, and wherein scanning the custom packaged product further includes scanning the primary signaler to determine the discreet status of the requested product.

35. The method of claim 34, wherein scanning the custom packaged product causes a description to be displayed on a display medium, the description adapted to conceal the identity of the requested product.

36. The method of claim 21, wherein the product comprises at least one absorbent article adapted to absorb bodily fluids.

37. A method of providing a product to a consumer in which an identity of the product is concealed, comprising:

receiving a request from the consumer to purchase the product;

presenting the consumer with a plurality of choices of disguising packaging materials in which to package the product;

receiving a selection from the consumer for a selected disguising packaging material from among the plurality of choices;

scanning the requested product to determine the identity and a price of the requested product;

packaging the product with the selected disguising packaging material to create a custom packaged product;

providing the custom packaged product to the consumer;

scanning the custom packaged product to determine the identity, the price, and the discreet status of the requested product; and

billing the consumer for the custom packaged product.

38. The method of claim 37, wherein the requested product includes a primary signaler, the primary signaler constructed to convey the identity and the price of the requested product, the primary signaler comprising a radio frequency identification device.

39. The method of claim 37, wherein the custom packaged product includes a secondary signaler constructed to convey a discreet status of the requested product.

40. The method of claim 39, wherein the secondary signaler is further constructed to convey the identity and the price of the requested product, and scanning the custom packaged product includes scanning the secondary signaler to determine the identity, the price, and the discreet status of the requested product.

41. The method of claim 39, wherein the secondary signaler is a radio frequency identification device.

42. The method of claim 37, wherein scanning the custom packaged product causes a description to be displayed on a display medium, the description adapted to conceal the identity of the requested product.

43. The method of claim 37, where scanning the requested product occurs before packaging the product with the selected disguising packaging material.

44. The method of claim 37, wherein the product comprises at least one absorbent article adapted to absorb bodily fluids.

45. A method of providing a product to a consumer in which an identity of the product is concealed, comprising:

receiving a request from the consumer to purchase the product;

selecting a disguising packaging material for the consumer;

packaging the product with the disguising packaging material to create a custom packaged product;

providing the custom packaged product to the consumer;

scanning the custom packaged product to determine the identity of the requested product; and

billing the consumer for the custom packaged product.

46. The method of claim 45, wherein selecting a disguising packaging material is performed by a computer according to preprogrammed instructions.

47. The method of claim 45, wherein the request is made via an electronic device located within store premises.

48. The method of claim 45, wherein the disguising packaging material is associated with a product other than the requested product.

49. The method of claim 45, wherein the requested product includes a primary signaler, the primary signaler constructed to convey the identity of the requested product, the primary signaler comprising a radio frequency identification device, wherein scanning the custom packaged product includes scanning the primary signaler to determine the identity of the requested product.

50. The method of claim 49, wherein the primary signaler is further constructed to convey a discreet status of the requested product, and wherein scanning the custom packaged product further includes scanning the primary signaler to determine the discreet status of the requested product.