Advertisement distribution method and advertisement distribution system

• US 20050216343A1
• Filed: 03/28/2005
• Published: 09/29/2005
• Est. Priority Date: 03/29/2004
• Status: Abandoned Application

• Current Assignee: NEC Infrontia Corporation (NEC Corporation)
• Original Assignee: NEC Infrontia Corporation (NEC Corporation)
• Inventors: Tokorotani, Mitsuhiro
• Application Number:
  US11/090,071
• Publication Number:
  US 20050216343A1
• Time in Patent Office: Days
• US Class Current: 705/14.260
• CPC Class Codes: G06Q 20/387 Payment using discounts or coupons relating to marketing G06Q30/02
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0225 Avoiding frauds
• CPC Class Codes: G06Q 30/0241 Advertisements
• CPC Class Codes: G07F 17/16 for devices exhibiting advertisements, announcements, pictures or the like
• CPC Class Codes: G07F 17/40 for devices for accepting orders, advertisements, or the like

Abstract

A server apparatus communicable with an information communication terminal stores coupon ticket data for displaying a coupon ticket issued by an advertiser and advertisement data for displaying an advertisement screen including a content of an advertisement made by the other advertiser, encrypts the coupon ticket data, generates a packet that includes the encrypted coupon ticket data, the advertisement data, and control data for indicating the coupon ticket data to be decoded when display of the advertisement data is completed, and transmits the generated packet to the information communication terminal. The information communication terminal displays the advertisement screen based on the advertisement data included in the packet received from the server apparatus, decodes the coupon ticket data when it is detected that the display of the advertisement screen is completed, and effectively displays the coupon ticket.

Claims

1. An advertisement distribution method comprising steps of:

causing a server apparatus communicable with an information communication terminal to store coupon ticket data for displaying a coupon ticket issued by an advertiser on the information communication terminal, and advertisement data for displaying an advertisement screen that indicates a predetermined advertisement content on the information communication terminal, to encrypt the coupon ticket data, to generate a packet that includes the encrypted coupon ticket data, the advertisement data, and control data for indicating the coupon ticket data to be decoded when display of the advertisement data is completed, and to transmit the generated packet to the information communication terminal; and

causing the information communication terminal to display the advertisement screen corresponding to the advertisement data included in the packet received from the server apparatus, to decode the coupon ticket data when the display of the advertisement screen is completed, and to display the coupon ticket.

2. The advertisement distribution method according to claim 1, wherein

the server apparatus encrypts the coupon ticket data by a common key system.

3. The advertisement distribution method according to claim 2, wherein

the server apparatus divides key data for decoding the coupon ticket data into a predetermined number of key data parts, and inserts the respective predetermined number of key data parts into the advertisement data at predetermined intervals.

4. The advertisement distribution method according to claim 1, wherein

the server apparatus stores data for displaying, as the advertisement data, a advertisement screen corresponding to a plurality of advertisers including advertisers other than the advertiser that issues the coupon ticket.

5. The advertisement distribution method according to claim 1, wherein

the server apparatus stores data for displaying, as the advertisement data, the advertisement content in a form of a moving image.

6. The advertisement distribution method according to claim 1, wherein

the server apparatus stores data for displaying, as the advertisement data, the advertisement content in a form of a static image.

7. The advertisement distribution method according to claim 1, wherein

the server apparatus stores data for enabling the coupon ticket to be presented, as the advertisement data, to the advertiser by infrared communication.

8. An advertisement distribution system comprising:

an information communication terminal; and

a server apparatus communicable with the information communication terminal, wherein

the server apparatus includes;

a data storage unit storing coupon ticket data for displaying a coupon ticket issued by an advertiser on the information communication terminal, and advertisement data for displaying an advertisement screen that indicates a predetermined advertisement content on the information communication terminal;

an encryption processing unit encrypting predetermined coupon ticket data stored in the data storage unit;

a packet generation unit generating a packet that includes the coupon ticket data encrypted by the encryption processing unit, predetermined advertisement data stored in the data storage unit, and control data for indicating the coupon ticket data to be decoded when display of the advertisement data is completed; and

a packet transmission unit transmitting the packet generated by the packet generation unit to the information communication terminal, and wherein

the information communication terminal includes;

a screen display unit displaying the advertisement screen corresponding to the advertisement data included in the packet received from the server apparatus; and

a display control unit decoding the coupon ticket data when it is detected that the screen display unit completes the display of the advertisement screen, and displaying the coupon ticket on the screen display unit.

9. The advertisement distribution system according to claim 8, wherein

the server apparatus encrypts the coupon ticket data by a common key system.

10. The advertisement distribution system according to claim 9, wherein

the server apparatus divides key data for decoding the coupon ticket data into a predetermined number of key data parts, and inserts the respective predetermined number of key data parts into the advertisement data at predetermined intervals.

11. The advertisement distribution system according to claim 8, wherein

the server apparatus stores data for displaying, as the advertisement data, a advertisement screen corresponding to a plurality of advertisers including advertisers other than the advertiser that issues the coupon ticket.

12. The advertisement distribution system according to claim 8, wherein

the server apparatus stores data for displaying, as the advertisement data, the advertisement content in a form of a moving image.

13. The advertisement distribution system according to claim 8, wherein

the server apparatus stores data for displaying, as the advertisement data, the advertisement content in a form of a static image.

14. The advertisement distribution system according to claim 8, wherein

the server apparatus stores data for enabling the coupon ticket to be presented, as the advertisement data, to the advertiser by infrared communication.

15. A server apparatus comprising:

a data storage unit storing coupon ticket data for displaying a coupon ticket issued by an advertiser on an information communication terminal, and advertisement data for displaying an advertisement screen that indicates a predetermined advertisement content on the information communication terminal;

an encryption processing unit encrypting predetermined coupon ticket data stored in the data storage unit;

a packet generation unit generating a packet that includes the coupon ticket data encrypted by the encryption processing unit, predetermined advertisement data stored in the data storage unit, and control data for indicating the coupon ticket data to be decoded when display of the advertisement data is completed; and

a packet transmission unit transmitting the packet generated by the packet generation unit to the information communication terminal.