Systems and methods for tracking web activity
First Claim
Patent Images
1. A system, comprising:
- a receiver for receiving a request from a visitor for a data object;
a processor for providing a cookie to track the visitor'"'"'s web activity; and
a transmitter for transmitting the cookie to the visitor in response to the request, wherein the cookie comprises tracking information for a plurality of web sites visited by the visitor.
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Accused Products
Abstract
Systems and methods of tracking activity over networks and, in particular, tracking web activity over the Internet are described. Exemplary systems and methods may include a receiver for receiving a request from a visitor for a data object, a processor for providing a cookie to track the visitor'"'"'s web activity, and a transmitter for transmitting the cookie to the visitor in response to the request. The cookie may comprise tracking information for a plurality of web sites visited by the visitor.
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Citations
53 Claims
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1. A system, comprising:
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a receiver for receiving a request from a visitor for a data object;
a processor for providing a cookie to track the visitor'"'"'s web activity; and
a transmitter for transmitting the cookie to the visitor in response to the request, wherein the cookie comprises tracking information for a plurality of web sites visited by the visitor. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9)
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10. A system, comprising:
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a receiver for receiving a web page request from a visitor;
a processor for providing the requested web page; and
a transmitter for transmitting the requested web page, wherein the web page comprises code to obtain a cookie, and wherein the cookie comprises tracking information for a plurality of web sites visited by the visitor. - View Dependent Claims (11, 12, 13, 14, 15, 16)
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17. A system, comprising:
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a processor for requesting and receiving a page from a site, wherein the page comprises instructions to obtain a cookie, and wherein the cookie comprises tracking information for a plurality of sites visited by a visitor. - View Dependent Claims (18, 19, 20, 21, 22, 23, 24, 25)
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26. A method for tracking web activity, the method comprising:
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receiving a request from a visitor for a data object;
providing a cookie to track the visitor'"'"'s web activity; and
transmitting the cookie to the visitor in response to the request, wherein the cookie comprises tracking information for a plurality of web sites visited by the visitor. - View Dependent Claims (27, 28, 29, 30, 31, 32, 33, 34, 35)
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36. A method for obtaining web activity information, comprising:
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receiving a web page request from a visitor;
providing the requested web page; and
transmitting the requested web page, wherein the web page comprises code to obtain a cookie, and wherein the cookie comprises tracking information for a plurality of web sites visited by the visitor. - View Dependent Claims (37, 38, 39, 40, 41, 42, 43)
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44. A method for gathering web activity information, comprising:
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requesting a page from a site; and
receiving the page, wherein the page comprises instructions to obtain a cookie, and wherein the cookie comprises tracking information for a plurality of sites visited by a visitor. - View Dependent Claims (45, 46, 47, 48, 49, 50, 51, 52, 53)
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Specification