Use of candy wrap for marketing/advertising of businesses and in combination with Internet
First Claim
1. A Method for advertising and marketing of businesses comprising:
- Using the of inside a candy wrap for placement of ads, placing web site address (URL) on the outside of candy wrap;
placing a promotion inside the candy wrap;
using of the Internet for marketing and checking the result of promotion in combination with candy wraps; and
using said candy wraps for advertising to specific geographical area and group of customers by using a selection method of distribution to achieve targeted advertisement.
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Accused Products
Abstract
A method for use of the inside of a candy wrap as a marketing/advertising tool for local businesses. The inside part of the candy wrap will have the information about the business, plus it gives the customer a chance to win a prize either directly or by collecting the wraps or lottery drawing in future dates. The customer can check the possibilities of future winnings/possibilities though visiting the website. The fact that customer can win a prize, will highly increase the chance that customer reads the advertisement. Another important part of this method is the advertisement distribution method that insures right type of customers, in the correct geographical area will receive the advertisement, by selective distribution of advertisement.
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Citations
14 Claims
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1. A Method for advertising and marketing of businesses comprising:
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Using the of inside a candy wrap for placement of ads, placing web site address (URL) on the outside of candy wrap;
placing a promotion inside the candy wrap;
using of the Internet for marketing and checking the result of promotion in combination with candy wraps; and
using said candy wraps for advertising to specific geographical area and group of customers by using a selection method of distribution to achieve targeted advertisement. - View Dependent Claims (2, 3, 4, 5)
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6. A candy wrapper comprising:
one side having a web site address and another side having an advertisement and a prize notification. - View Dependent Claims (7, 8)
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9. A Method for advertising and marketing of businesses comprising:
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Using the of inside a candy wrap for placement of ads, placing web site address (URL) on the outside of candy wrap;
placing a promotion inside the candy wrap;
using of the Internet for marketing and checking the result of promotion in combination with candy wraps;
using said candy wraps for advertising to specific geographical area and group of customers by using a selection method of distribution to achieve targeted advertisement;
wrapping candy wrappers around candy;
mixing candy from a select group of businesses; and
having businesses distribute the mixed candy. - View Dependent Claims (10, 11, 12, 13, 14)
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Specification