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Mobile advertising and directory assistance

  • US 20050245241A1
  • Filed: 04/28/2005
  • Published: 11/03/2005
  • Est. Priority Date: 04/28/2004
  • Status: Active Grant
First Claim
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1. A method for wirelessly providing bundled entity-related multimedia content to a wireless device in a wireless telecommunications network, comprising:

  • receiving a request for content from the wireless device, the request including at least one of the following parameters;

    location of the wireless device, geographic target location, location of the entity, entity type, entity name, product type, entity characteristics, search radius;

    forwarding the request to a content server that;

    generates and processes a query that compares the request parameters to one or more records stored in a publishing system, each record containing a bundle of multimedia content related to at least one entity, the multimedia content being compiled into a multimedia presentation; and

    retrieves at least one match from the publishing system, each match identifying one or more of the records that correspond at least in part to the query; and

    transmitting the at least one match to the wireless device.

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