Real-time behavior monitoring system
First Claim
1. A method of tracking consumer behavior comprising the steps of:
- scanning at least one machine readable code located on one or more items of commerce using a mobile device;
providing questions to a user about said item of commerce;
receiving answers to said questions from said user;
transmitting said machine readable code information and said question answers to a server via a wireless network; and
storing said machine readable code and said question answers in a user database located on said server.
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Abstract
The present invention discloses a behavior monitoring system and method for tracking users'"'"' consumer behavior in real-time. Each participant of the system is equipped with a mobile device capable of decoding barcodes. Every time a participant makes a purchase, they scan the barcode located on the product and answer preliminary questions about the product. This information is then sent to a server via a wireless network and stored in a user database. The participant is then prompted with a series of more specific questions once the scanned barcode has been identified using a product database. The answers to the additional questions are also stored in the user database.
169 Citations
15 Claims
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1. A method of tracking consumer behavior comprising the steps of:
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scanning at least one machine readable code located on one or more items of commerce using a mobile device;
providing questions to a user about said item of commerce;
receiving answers to said questions from said user;
transmitting said machine readable code information and said question answers to a server via a wireless network; and
storing said machine readable code and said question answers in a user database located on said server. - View Dependent Claims (2, 3, 4, 5, 6)
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7. A system for monitoring consumer behavior comprising:
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at least one machine readable code located on an item of commerce;
at least one mobile device capable of scanning machine readable codes, wherein said mobile device provides questions to a user after scanning a machine readable code;
a server containing a plurality of databases;
a wireless network for transmitting said machine readable code and answers to said questions to said server; and
a user database located on said server for storing said machine readable code and said answers to said questions. - View Dependent Claims (8, 9, 10, 11, 12, 13, 14, 15)
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Specification