System, method and computer program product for finding customer orientated advertisements

• US 20050267820A1
• Filed: 05/31/2005
• Published: 12/01/2005
• Est. Priority Date: 06/01/2004
• Status: Abandoned Application

• Current Assignee: Jinbi Zheng
• Original Assignee: Lyhoo, Inc.
• Inventors: Zheng, Zhiliang
• Application Number:
  US11/142,634
• Publication Number:
  US 20050267820A1
• Time in Patent Office: Days
• US Class Current: 705/27
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0601 Electronic shopping [e-shopping]

Abstract

Embodiments of a system, method and computer program product for finding customer orientated Ads are described. In one embodiment, buyer'"'"'s information is obtained about one or more items of interest to a buyer. For each item, the buyer'"'"'s information may comprise information identifying the item and information about one or more characteristics of the item. Seller'"'"'s information is then selected to present to the buyer according to the buyer'"'"' information. The buyer'"'"'s information may comprise information identifying the item, Ads, promotions, coupons, product release, information about one or more characteristics of the item.

Claims

1. A method of finding customer-oriented Ads, comprising:

obtaining a buyer'"'"'s information about one or more items of interest to the buyer, for each item, the buyer'"'"'s information comprising information identifying the item; and

selecting a seller'"'"'s information to present to the buyer according to the buyer'"'"' information, the seller'"'"'s information comprising information identifying the item, Ads, promotions, coupons, product release, information about one or more characteristics of the item.

2. The method of claim 1, further comprising the step of presenting the selected seller'"'"'s information to the buyer.

3. The method of claim 1, wherein for each item, further comprising the step of permitting the buyer to decide whether to receive the seller'"'"'s information relating to the item, and wherein the selecting includes selecting the seller'"'"'s information according to the buyer'"'"'s decision.

4. The method of claim 1, wherein for each item, the buyer'"'"'s information further comprises information about one or more characteristics of the item, and wherein the selecting includes selecting the seller'"'"'s information according to the information about the one or more characteristics of the item.

5. The method of claim 1, further comprises:

receiving a seller'"'"'s need about one or more items that the seller wishes to sell or serve, for each item, the seller'"'"'s need comprising information identifying the item, Ads, promotions, coupons, product release, information about one or more characteristics of the item;

treating the seller'"'"'s need as the seller'"'"'s information; and

wherein the selecting includes selecting the seller'"'"'s need (or the seller'"'"'s information) according to the buyer'"'"' information.

6. The method of claim 1, further comprising the step of storing the selected seller'"'"'s information, or the buyer'"'"'s information, or the seller'"'"'s information, or a combination in a database;

and wherein the selecting includes selecting the seller'"'"'s information according to the buyer'"'"'s information stored in the database at any time, whether or not the buyer is currently/actively accessing the service.

7. The method of claim 6, wherein the database is stored locally on a network device, or a local device, and wherein the selecting includes selecting the seller'"'"'s information locally according to the buyer'"'"'s information stored in the database.

8. The method of claim 6, wherein the database is stored centrally on a network device, and wherein the selecting includes selecting the seller'"'"'s information centrally according to the buyer'"'"'s information stored in the database.

9. The method of claim 6, wherein the database is stored distributively on network devices, and wherein the selecting includes selecting the seller'"'"'s information distributively according to the buyer'"'"'s information stored in the database.

10. The method of claim 1, wherein the selecting may be performed by a machine.

11. The method of claim 1, wherein the selecting may be performed by a human being.

12. The method of claim 2, wherein the selected seller'"'"'s information is served to the buyer.

13. The method of claim 2, wherein the selected seller'"'"'s information is sent to the buyer.

14. The method of claim 2, wherein the presenting can be in the form of text, print, audio, and video, data stream, icons or graphics images with links to host web servers.

15. The method of claim 1, wherein for each item, the buyer is permitted to assign the item to one or more categories of need, and wherein the items are organized into a plurality of lists according to the assigned categories of need, and wherein the plurality of lists are presented to the buyer so that the buyer can review items assigned to the same category of need in the list associated with the given category of need.

16. The method of claim 15, wherein the selected seller'"'"'s information is presented in the one or more lists in which the item is assigned.

17. The method of claim 1, wherein the buyer'"'"'s information is obtained from the buyer by presenting, to the buyer, an interface capable of receiving input about the items from the buyer.

18. A system of finding customer-oriented Ads, comprising:

logic for obtaining a buyer'"'"'s information about one or more items of interest to the buyer, for each item, the buyer'"'"'s information comprising information identifying the item; and

logic for selecting a seller'"'"'s information to present to the buyer according to the buyer'"'"' information, the seller'"'"'s information comprising information identifying the item, Ads, promotions, coupons, product release, information about one or more characteristics of the item.

19. The system of claim 18, wherein for each item, further comprising the step of permitting the buyer to decide whether to receive the seller'"'"'s information relating to the item, and wherein the selecting includes selecting the seller'"'"'s information according to the buyer'"'"'s decision.

20. A computer program product of finding customer-oriented Ads, comprising:

computer code for obtaining a buyer'"'"'s information about one or more items of interest to the buyer, for each item, the buyer'"'"'s information comprising information identifying the item; and

computer code for selecting a seller'"'"'s information to present to the buyer according to the buyer'"'"' information, the seller'"'"'s information comprising information identifying the item, Ads, promotions, coupons, product release, information about one or more characteristics of the item.