Presentation-level content filtering for a search result

• US 20060004716A1
• Filed: 07/01/2004
• Published: 01/05/2006
• Est. Priority Date: 07/01/2004
• Status: Active Grant

• Current Assignee: Microsoft Technology Licensing LLC (Microsoft Corporation)
• Original Assignee: Microsoft Corporation
• Inventors: Hurst-Hiller, Oliver, Buckley, Jamie Paul
• Granted Patent: US 7,293,017 B2
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/9535 Search customisation based on user profiles and personalisation
• CPC Class Codes: G06F 16/9538 Presentation of query results
• CPC Class Codes: Y10S 707/99933 Query processing, i.e. searching
• CPC Class Codes: Y10S 707/99936 Pattern matching access
• CPC Class Codes: Y10S 707/99942 Manipulating data structure, e.g. compression, compaction, compilation

Abstract

Presenting a search result to a user. One or more electronic documents are identified based on a search query received from a user. A search result is generated in response to identifying the one or more electronic documents. The search result includes presentation data regarding each of the identified electronic documents. An undesirable content of each of the presentation data of each of the identified electronic documents of the search result is identified. A format attribute of the presentation data of the identified undesirable content is modified. The search result including any modifications is then provided to the user.

Claims

1. A method of presenting a search result to a user, wherein one or more electronic documents are identified based on a search query received from a user and a search result is generated in response to the one or more identified electronic documents, said search result including presentation data regarding each of the identified electronic documents, said method comprising:

identifying an undesirable content of each of the presentation data of each of the identified electronic documents of the search result;

modifying a format attribute of the presentation data of the identified undesirable content; and

providing the search result including any modifications to the user.

2. The method of claim 1, wherein modifying the format attribute comprises modifying the format attribute at one or more of the following:

a server computer serving the search result to the user and a client computer presenting the search result to the user.

3. The method of claim 1, further comprising communicating the identified undesirable content to a content categorization filter to improve classification of the identified electronic documents.

4. The method of claim 1, further comprising improving identification of other undesirable contents of the presentation data having the identified undesirable content based on the identified undesirable content.

5. The method of claim 1, wherein modifying the format attribute comprises including a notice in the presentation data having the identified undesirable content to indicate that one or more of the identified electronic documents may be undesirable.

6. The method of claim 1, wherein including the notice in the presentation data having the identified undesirable content comprises one or more of the following:

highlighting the presentation data having the identified undesirable content, varying a font of the presentation data having the identified undesirable content, changing a background color of the presentation data having the identified undesirable content, and including an icon in the presentation data having the identified undesirable content.

7. The method of claim 1, wherein modifying the format attribute comprises modifying the format attribute in accordance with one or more of the following:

a language of the user, a market of the user, and a locality of the user.

8. The method of claim 1, further comprising:

identifying an undesirable content of each of the identified electronic documents,

modifying each identified electronic document having the identified undesirable content to alter the identified undesirable content included in the identified electronic document, and

providing the electronic document including any modifications to the user in response to the user selecting the electronic document in the provided search result.

9. The method of claim 1, wherein identifying the undesirable content of each of the presentation data comprises identifying the undesirable content in one or more of the following types of data in each of the presentation data:

textual data, audio data, video data, and image data; and

wherein modifying the format attribute comprises altering one or more of the following;

the textual data, the audio data, the video data, and the image data.

10. The method of claim 1, wherein identifying the undesirable content of each of the presentation data comprises identifying the undesirable content in accordance with one or more of the following:

a preference of the user, a default setting, and the received search query.

11. The method of claim 1, wherein one or more computer-readable media have computer-executable instructions for performing the method recited in claim 1.

12. A method of presenting a search result to a user, wherein a search query is received from a user, and wherein each of a plurality of electronic documents has been classified based on one or more categories, said method comprising:

identifying an undesirable electronic document from the plurality of electronic documents in response to the received search query, said undesirable electronic document being identified based on a classification of each of the plurality of electronic documents;

generating a search result, said search result excluding the identified undesirable electronic document;

identifying an undesirable content of each presentation data of each electronic document included in the search result;

varying a format attribute of the presentation data of the identified undesirable content;

providing the search result including any variations to the user.

13. The method of claim 12, wherein identifying the undesirable electronic document comprises identifying the undesirable electronic document at a primary content categorization filter, and wherein varying the format attribute comprises varying the format attribute at a secondary content filter.

14. The method of claim 13, further comprising performing one or more of the following in response to varying the format attribute:

communicating the identified undesirable content to the primary content categorization filter to improve classification of the plurality of electronic documents and communicating the identified undesirable content to the secondary content filter to improve identification of other undesirable contents of the presentation data having the identified undesirable content.

15. The method of claim 12, wherein identifying the undesirable content comprises identifying the undesirable content in accordance with one or more of the following:

a preference of the user, a default setting, and the received search query.

16. The method of claim 12, wherein varying the format attribute comprises including a notice in the presentation data having the undesirable content to indicate that the electronic document included in the search result may be undesirable.

17. The method of claim 12, wherein varying the format attribute comprises varying the format attribute in accordance with one or more of the following:

a language of the user, a market of the user, and a locality of the user.

18. The method of claim 12, wherein identifying the undesirable content comprises identifying the undesirable content in one or more of the following types data in each presentation data:

textual data, audio data, video data, and image data; and

wherein varying the format attribute comprises altering one or more of the following;

the textual data, the audio data, the video data, and the image data.

19. The method of claim 12, wherein varying the format attribute comprises performing one or more of the following:

altering the presentation data included in the search result and excluding the electronic document from the search result.

20. The method of claim 12, wherein one or more computer-readable media have computer-executable instructions for performing the method recited in claim 12.

21. A system for presenting a search result to a user, wherein one or more electronic documents are identified based on a search query received from a user and a search result is generated in response to the one or more identified electronic documents, said search result including presentation data regarding each of the identified electronic documents, said system comprising:

a content filter to detect an undesirable content of each of the presentation data of each of the identified electronic documents of the search result, said content filter being further configured to modify a format attribute of the presentation data of the identified undesirable content; and

an interface to present the search result including any modifications to the user.

22. The system of claim 21, wherein the content filter is located on one or more of the following:

a server computer serving the search result to the user and a client computer presenting the search result to the user.

23. The system of claim 21, further comprising a content categorization filter to classify the one or more identified electronic documents and to label the one or more identified electronic documents based on a classification of each of the one or more identified electronic documents, wherein the content filter is configured to perform one or more of the following:

communicating the detected undesirable content to the content categorization filter to improve labeling of the one or more identified electronic documents and improving detection of other undesirable contents of the presentation data having the detected undesirable content based on the detected undesirable content.

24. The system of claim 21, wherein the content filter is configured to include a notice in the presentation data having the detected undesirable content to inform the user that one or more of the identified electronic documents may be undesirable.

25. The system of claim 21, wherein the content filter is configured to modify the format attribute in accordance with one or more of the following:

a language of the user, a market of the user, and a locality of the user.

26. The system of claim 21, wherein the content filter is configured to detect an undesirable content of each of the identified electronic documents and to modify each identified electronic document having the detected undesirable content to alter the detected undesirable content included in the identified electronic document, and wherein the interface is configured to present the electronic document including any modifications to the user navigating to the electronic document from the presented search result.

27. The system of claim 21, wherein each of the presentation data comprises one or more of the following:

a title of an identified electronic document, a description of an identified electronic document, and a uniform resource locator of an identified electronic document.

28. The system of claim 21, wherein each of the presentation data comprises one or more of the following types of data:

textual data, audio data, video data, and image data;

wherein the content filter is configured to detect the undesirable content in one or more of the following;

the textual data, the audio data, the video data, and the image data; and

wherein the content filter is further configured to alter one or more of the following in response to detecting the undesirable content;

the textual data, the audio data, the video data, and the image data.

29. The system of claim 21, wherein the content filter is configured to detect the undesirable content of each of the presentation data as a function of one or more of the following:

a preference of the user, a default setting, and the received search query.

30. A system for presenting a search result to a user, said system comprising:

a primary content categorization filter to classify each of a plurality of electronic documents based on one or more categories;

a query processor to identify an undesirable electronic document from the plurality of electronic documents based on a classification of each of the plurality of electronic documents, said query processor being further configured to generate a search result in response to a search query received from a user, said search result excluding the identified undesirable electronic document;

a secondary content filter to detect an undesirable content of each presentation data of each electronic document included in the search result, said secondary content filter being further configured to vary a format attribute of the presentation data of the identified undesirable content; and

an interface to present the search result including any variations to the user.

31. The system of claim 30, wherein the primary content categorization filter is configured to classify each of the plurality of electronic documents based on a selective category of the one or more categories, and wherein the query processor is configured to identify the undesirable electronic document from one or more electronic documents that have been classified by the primary content categorization filter based on the selective category.

32. The system of claim 30, wherein the secondary content filter is configured to perform one or more of the following:

improving detection of other undesirable contents of the presentation data having the detected undesirable content based on the detected undesirable content and communicating the detected undesirable content to the primary content categorization filter to improve classification of each of the plurality of electronic documents.

33. The system of claim 30, wherein each presentation data comprises one or more of the following types of data:

textual data, audio data, video data, and image data;

wherein the secondary content filter is configured to detect the undesirable content in one or more of the following;

the textual data, the audio data, the video data, and the image data; and

wherein the secondary content filter is further configured to alter one or more of the following in response to detecting the undesirable content;

the textual data, the audio data, the video data, and the image data.

34. The system of claim 30, wherein the secondary content filter is configured to include a notice in the presentation data having the detected undesirable content to inform the user that the electronic document included in the search result may be undesirable.

35. The system of claim 30, wherein the secondary content filter is configured to perform one or more of the following:

altering the presentation data having the detected undesirable content included in the search result and excluding the electronic document from the generated search result.

36. One or more computer-readable media having computer-executable components for presenting a search result to a user, wherein one or more electronic documents are identified based on a search query received from a user and a search result is produced in response to the one or more identified electronic documents, said search result including presentation data regarding each of the identified electronic documents, said computer-readable media comprising:

a filter component for detecting an undesirable content of each of the presentation data of each of the identified electronic documents of the search result, said filter component being further configured to vary a format attribute of the presentation data of the identified undesirable content; and

an interface component for providing the search result including any variations to the user.

37. The computer-readable media of claim 36, further comprising a categorizing component for classifying the one or more identified electronic documents, and wherein the filter component is configured to perform one or more of the following:

communicating the detected undesirable content to the categorizing component to improve classification of the one or more identified electronic documents and improving detection of other undesirable contents of the presentation data having the detected undesirable content based on the detected undesirable content.

38. The computer-readable media of claim 36, wherein the filter component is configured to include a notice in the presentation data having the detected undesirable content to indicate that one or more of the identified electronic documents may be undesirable.

39. The computer-readable media of claim 36, wherein the filter component is configured to detect the undesirable content as a function of one or more of the following:

a preference of the user, a default setting, and the received search query; and

wherein the filter component is configured to vary the format attribute in accordance with one or more of the following;

a language of the user, a market of the user, and a locality of the user.

40. The computer-readable media of claim 36, wherein the filter component is configured to detect an undesirable content of each of the identified electronic documents and to modify each identified electronic document having the detected undesirable content to alter the detected undesirable content included in the identified electronic document, and wherein the interface component is configured to provide the electronic document including any modifications to the user in response to the user selecting the electronic document in the provided search result.