Visual tags for search results generated from social network information
First Claim
Patent Images
1. A method of managing a query from a member of a social network, said method comprising the steps of:
- retrieving records that are responsive to the query;
determining whether the records are relevant based on frequency of clicks on hyperlinks associated with the records by members of the social network; and
preparing content to be transmitted for display in response to the query, the content including the relevant records and specifying a marker that is to be displayed next to each of the relevant records.
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Abstract
Search results, including sponsored links and algorithmic search results, are generated in response to a query, and are marked based on frequency of clicks on the search results by members of social network who are within a predetermined degree of separation from the member who submitted the query. The markers are visual tags and comprise either a text string or an image.
305 Citations
20 Claims
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1. A method of managing a query from a member of a social network, said method comprising the steps of:
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retrieving records that are responsive to the query;
determining whether the records are relevant based on frequency of clicks on hyperlinks associated with the records by members of the social network; and
preparing content to be transmitted for display in response to the query, the content including the relevant records and specifying a marker that is to be displayed next to each of the relevant records. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8)
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9. A method of preparing content to be displayed in response to a query, wherein the content includes first and second sets of results that are to be displayed pursuant to different display formats, said method comprising the steps of:
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receiving the query from a member of a social network;
retrieving records that are responsive to the query;
determining whether the records are relevant or non-relevant based on online activities of members of the social network who are related to said member within a predetermined degree of separation; and
including the relevant records in the first set of results and the non-relevant records in the second set of results. - View Dependent Claims (10, 11, 12, 13, 14)
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15. A method of generating a search results page in response to a query from a member of a social network, comprising:
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retrieving records that are responsive to the query;
ordering the records on the search results page based on frequency of clicks on hyperlinks associated with the records by other members of the network; and
specifying an image to be displayed on the search results page next to at least one of the records. - View Dependent Claims (16, 17, 18, 19, 20)
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Specification