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System and method for modeling shopping behavior

  • US 20060010030A1
  • Filed: 07/11/2005
  • Published: 01/12/2006
  • Est. Priority Date: 07/09/2004
  • Status: Active Grant
First Claim
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1. A shopping modeling system, comprising:

  • an analysis program executable on a computing device, configured to receive product position data and shopper path data gathered from a plurality of stores, each having a different shape represented in a corresponding store map, the analysis program being configured to spatially define behavioral domains, product categories, and geographic locations that are common to each of the store maps, and compute statistics based on the product position data and the shopper path data, which statistics are normalized by behavioral domain, product category, and geographic location, across the plurality of stores.

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