Network for targeting individual operating a microcomputer regardless of his location
First Claim
1. A method for targeting an individual operating a device to offer the individual goods or services via an Internet site, the goods or services being available at a location within the vicinity of the individual'"'"'s present location, comprising:
- linking the device to the Internet;
determining the individual'"'"'s location with the device;
transmitting the individual'"'"'s identity and location from the device over the Internet site;
accessing a profile of the individual at the Internet site and a database of available goods and services to determine which goods and services are appropriate to offer to the individual; and
conveying an offer to supply selected goods and services to the individual from the Internet site.
3 Assignments
0 Petitions
Accused Products
Abstract
A network adapted to target an individual operating a microcomputer that is linked to an Internet to offer this individual goods or services appropriate to his needs that are available at a place within reach of the individual'"'"'s present location. The microcomputer is provided with a GPS receiver that indicates the present location of the individual, this location and the identity of the individual being transmitted from the microcomputer to a web site on the highway. At the web site, a computer associated with a data bank storing the profiles of a multitude of consumers is programmed to find out whether the identified individual is included in the data bank, and to determine from his profile whether there are available at a place reachable from his present location appropriate goods or services. If a match is found, an offer to supply such goods or services is conveyed from the web site to the microcomputer.
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Citations
17 Claims
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1. A method for targeting an individual operating a device to offer the individual goods or services via an Internet site, the goods or services being available at a location within the vicinity of the individual'"'"'s present location, comprising:
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linking the device to the Internet;
determining the individual'"'"'s location with the device;
transmitting the individual'"'"'s identity and location from the device over the Internet site;
accessing a profile of the individual at the Internet site and a database of available goods and services to determine which goods and services are appropriate to offer to the individual; and
conveying an offer to supply selected goods and services to the individual from the Internet site. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11)
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12. A portable computing device that can communicate with an Internet site to receive offers to provide goods or services, comprising:
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a GPS circuit that can determine the position of the portable computing device;
a wireless communication circuit;
an application program that can allow the individual to select categories of goods and services, that can receive offers for goods and services from a web site that specify categories, that can compare the selected categories to the categories contained in the received offers, and that can display the offers for goods and services when the selected categories mach the categories contained in the received offers. - View Dependent Claims (13, 14, 15, 16, 17)
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Specification