Effectiveness evaluation method for web content, web content retrieval method and web content accounting method using the same, and retrieval server and content providing device

• US 20060038015A1
• Filed: 10/25/2005
• Published: 02/23/2006
• Est. Priority Date: 04/28/2003
• Status: Abandoned Application

• Current Assignee: Fujitsu Limited
• Original Assignee: Fujitsu Limited
• Inventors: Ise, Hideki, Matsushita, Hidenori, Tokunaga, Mayumi
• Application Number:
  US11/256,957
• Publication Number:
  US 20060038015A1
• Time in Patent Office: Days
• US Class Current: 235/462.100
• CPC Class Codes: G06F 16/95 Retrieval from the web
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising

Abstract

A evaluation method evaluates the effectiveness of the content of a Web site connected with a client via a network. The method has a step of accessing the Web site and displaying a content of the Web site, a step of measuring the status of viewing one content by the client and sending the result to the Web site, and a step of calculating the utilization rate of the one content from the measurement result. Since the actual status of viewing one Web content by a client is measured and the utilization rate is calculated, the effectiveness of the Web content can be accurately evaluated. Also the retrieval result can be provided and accounting can be performed according to the effectiveness.

Claims

1. A method for evaluating the effectiveness of content of a Web site connected with a client via a network, comprising the steps of:

accessing said Web site and displaying a content of said Web site with said client;

measuring a status of viewing one content by said client and sending the result to said Web site; and

calculating the utilization rate of said one content from said measurement result.

2. The effectiveness evaluation method for Web content according to claim 1,

wherein said calculation step comprises a step of calculating said utilization rate from a size of a browser of said client, a size of said content and a click count by said client.

3. The effectiveness evaluation method for Web content according to claim 1,

wherein said calculation step further comprises a step of calculating said utilization rate from a moving amount of a scroll bar in a browser of said client, and a size of said browser.

4. The effectiveness evaluation method for Web content according to claim 1,

wherein said calculation step further comprises a step of calculating said utilization rate from a total number of pages of said content, and the number of pages viewed by said client.

5. A method for retrieving a content requested in a retrieval site connected with a client via a network, comprising the steps of:

accessing said retrieval site with said client;

measuring a status of viewing one content by said client, and calculating the utilization rate of said one content from said measurement result acquired by sending the result to said retrieval site; and

transmitting a retrieval result to said client according to the utilization rate of said content.

6. The retrieval method for Web content according to claim 5,

wherein said calculation step comprises a step of calculating said utilization rate from a size of a browser of said client, a size of said content and a click count by said client.

7. The retrieval method for Web content according to claim 5,

wherein said calculation step further comprises a step of calculating said utilization rate from a moving amount of a scroll bar in a browser of said client, and a size of said browser.

8. The retrieval method for Web content according to claim 5,

wherein said calculation step further comprises a step of calculating said utilization rate from a total number of pages of said content, and the number of pages viewed by said client.

9. An accounting method for content of a Web site connected with a client via a network, comprising the steps of:

accessing said Web site and displaying the content of said Web site with said client;

measuring a status of viewing one content by said client and sending the result to said Web site;

calculating the utilization rate of said one content from said measurement result; and

calculating an amount to be billed from said utilization rate and general charge of said content.

10. The accounting method for Web content according to claim 9,

wherein said calculation step comprises a step of calculating said utilization rate from a size of a browser of said client, a size of said content and a click count by said client.

11. The accounting method for Web content according to claim 9,

wherein said calculation step further comprises a step of calculating said utilization rate from a moving amount of a scroll bar in a browser of said client, and a size of said browser.

12. The accounting method for Web content according to claim 9,

wherein said calculation step further comprises a step of calculating said utilization rate from the total number of pages of said content and the number of pages viewed by said client.

13. A retrieval server for searching content of a Web site connected with a client via a network, comprising:

a file for storing the utilization rate of one content calculated from a measurement result acquired by measuring a status of viewing the one content by said client and sending the result to said retrieval site; and

a server for referring to the utilization rate of said content and sending a retrieval result to said client according to a retrieval request from said client.

14. The retrieval server according to claim 13,

wherein said server calculates said utilization rate from a size of a browser of said client, a size of said content and a click count by said client.

15. The retrieval server according to claim 13,

wherein said server calculates said utilization rate from a moving amount of a scroll bar in a browser of said client, and a size of said browser.

16. The retrieval server according to claim 13,

wherein said server calculates said utilization rate from a total number of pages of said content and the number of pages viewed by said client.

17. A content providing device connected with a client via a network, comprising:

a file for storing the utilization rate of one content calculated from a measurement result acquired by measuring a status of viewing the one content by said client and sending the result to said content providing device; and

a server for calculating an amount to be billed from said utilization rate of said content and general charge of said content.

18. The content providing device according to claim 17,

wherein said server calculates said utilization rate from a size of a browser of said client, a size of said content and a click count by said client.

19. The content providing device according to claim 17,

wherein said server calculates said utilization rate from a moving amount of a scroll bar in a browser of said client and a size of said browser.

20. The content providing device according to claim 17,

wherein said server calculates said utilization rate from a total number of pages of said content and the number of pages viewed by said client.