Method of distributing advertising

• US 20060041479A1
• Filed: 08/19/2005
• Published: 02/23/2006
• Est. Priority Date: 08/19/2004
• Status: Abandoned Application

• Current Assignee: UNIMarketing, Inc.
• Original Assignee: UNIMarketing, Inc.
• Inventors: Nesky, Robert, Rosema, Brian
• Application Number:
  US11/208,076
• Publication Number:
  US 20060041479A1
• Time in Patent Office: Days
• US Class Current: 705/14.530
• CPC Class Codes: G06Q 30/02 Marketing; Price estimation or determination; Fundraising
• CPC Class Codes: G06Q 30/0255 based on user history
• CPC Class Codes: G06Q 30/0273 Determination of fees for advertising

Abstract

A method of distributing advertising is disclosed, comprising the steps of securing advertising from at least one advertiser and paying a distributor to distribute the advertising at a time of purchase of items by a consumer from a distributor.

Claims

1. A method of distributing advertising by a marketer to a consumer through a distributor comprising, in combination, the steps of:

securing advertising from at least one advertiser;

paying a distributor to distribute the advertising at a time of purchase of items by a consumer from a distributor.

2. The method of claim 1 further comprising combining the advertising of multiple advertisers into a booklet.

3. The method of claim 1 wherein the distributor is one of rental companies, dry cleaners, and restaurants, each of which sells its respective item to the consumer.

4. The method of claim 3 wherein the item sold to the consumer is an article of clothing mounted on a hanger, and the advertising is attached to the hanger.

5. The method of claim 1 wherein the advertiser is one of a manufacturer of items, a provider of services, and a retailer.

6. The method of claim 1 wherein the consumer has private information, and the booklet is distributed to the consumer independent of knowledge of the private information by the distributor.

7. The method of claim 6 wherein the private information of the consumer comprises one of an address, a phone number, an e-mail address, and a consumer habit.

8. The method of claim 7 wherein the consumer habit comprises a pattern of purchases.

9. The method of claim 1 wherein the advertisers are geographically proximate to the distributor.

10. The method of claim 1 wherein the advertiser is the same as the distributor.

11. The method of claim 1 wherein the items purchased are unrelated to items which are advertised.