System and method for identifying customer offers
First Claim
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1. A method of filtering a plurality of predefined promotions, the method comprising:
- obtaining identity information that identifies a customer;
using the identity information to obtain purchase information for a product purchased previously by the customer; and
selecting at least one of the plurality of predefined promotions based on the previously purchased product.
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Abstract
A system and method for identifying customer-specific offers by utilizing information on promotions such as vendor allowance programs and information on customer purchase histories are provided. By correlating information on products that are subject to predefined promotions with a customer'"'"'s purchase history, offers on products, which meet various criteria, are supplied to the customer. The criteria can include, for example, whether the customer has purchased the product in the past, whether the product is discounted through a vendor allowance, and whether the product is not a loss-leader that is used to attract customers to a store.
87 Citations
32 Claims
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1. A method of filtering a plurality of predefined promotions, the method comprising:
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obtaining identity information that identifies a customer;
using the identity information to obtain purchase information for a product purchased previously by the customer; and
selecting at least one of the plurality of predefined promotions based on the previously purchased product. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13, 14)
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15. A system for filtering a plurality of predefined promotions, the system comprising:
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a first database for storing purchase information on a product purchased previously by a customer; and
a second database for storing promotion information for a plurality of predefined promotions;
offer logic for determining if at least one of the predefined promotions corresponds to the product previously purchased by the customer. - View Dependent Claims (16, 17, 18, 19, 20, 21, 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32)
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Specification