Digital media file with embedded sales/marketing information
First Claim
Patent Images
1. A digital media file, comprising:
- media content; and
embedded e-commerce information which is usable by a media management application such that a subject matter of the embedded e-commerce information is purchasable using the media management application.
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Abstract
Techniques for facilitating e-commerce by utilizing sales, marketing and/or tracking information (“e-commerce information”) embedded in digital media files are disclosed. These techniques can allow a user of a media management application to purchase digital media files or other subject matter based on the embedded e-commerce information.
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Citations
47 Claims
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1. A digital media file, comprising:
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media content; and
embedded e-commerce information which is usable by a media management application such that a subject matter of the embedded e-commerce information is purchasable using the media management application. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10)
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11. A method for facilitating e-commerce, comprising:
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obtaining a digital media file, the digital media file including media content and embedded e-commerce information;
accessing the embedded e-commerce information of the digital media file using a media management application; and
using the media management application to purchase one or more rights relating to the digital media file according to the embedded e-commerce information of the digital media file. - View Dependent Claims (12, 13, 14, 15)
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16. A method for facilitating e-commerce, comprising:
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obtaining a digital media file, the digital media file including media content and embedded e-commerce information;
accessing the embedded e-commerce information of the digital media file using a media management application; and
using the media management application to purchase the subject matter of the e-commerce information. - View Dependent Claims (17, 18, 19, 20, 21, 22)
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23. A method for facilitating e-commerce, comprising:
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obtaining a digital media file, the digital media file including media content and embedded tracking information;
accessing the embedded tracking information using a media management application; and
reporting the embedded tracking information. - View Dependent Claims (24, 25, 26, 27, 28, 29, 30, 31)
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32. A method for facilitating e-commerce, comprising:
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receiving a client request to purchase the subject matter of e-commerce information embedded in a digital media file, authenticating the client request;
processing a payment for the subject matter of the e-commerce information;
verifying that the payment for the subject matter of the e-commerce information has been received; and
sending the subject matter of the e-commerce information to the requesting client. - View Dependent Claims (33, 34, 35, 36, 37, 38)
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39. A method for facilitating e-commerce, comprising:
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parsing a set of digital media files for embedded e-commerce information using a media management application;
displaying the set of digital media files in a media management application window, wherein each digital media file having embedded e-commerce information is displayed with an e-commerce indicator;
determining whether the e-commerce indicator being displayed is selected; and
initiating purchase of the subject matter of the embedded e-commerce information associated with a digital media file when said determining determines that the e-commerce indicator has been selected.
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40. A method for facilitating e-commerce, comprising:
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obtaining a digital media file, the digital media file including media content and embedded e-commerce information;
accessing the embedded e-commerce information of the digital media file using a media management application;
receiving a user request to purchase one or more rights relating to the digital media file;
connecting to a remote commerce server via a network;
authenticating the user request to purchase;
processing a payment for the rights relating to the digital media file; and
granting a license to the rights relating to the digital media file. - View Dependent Claims (41)
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42. A computer system for facilitating e-commerce, comprising:
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one or more client computers, each connected to a computer network;
a client media management application running on one or more of the client computers;
at least one digital media file including media content and embedded e-commerce information stored on a client computer connected to the computer network and running the client media management application;
one or more remote server computers configured to process e-commerce transactions using at least the embedded e-commerce information, each remote server computer connected to the computer network; and
one or more remote media content server computers configured to deliver media content to any client computer connected to the computer network upon the successful completion of an e-commerce transaction.
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- 43. A computer readable medium including at least one digital media file, the digital media file comprising media content, and embedded e-commerce information which is usable by a media management application such that a subject matter of the embedded e-commerce information is accessible from the media management application.
Specification