Patient referral and physician-to-physician marketing method and system
First Claim
1. A method for creating a referral network of physicians comprising the acts of:
- registering at least one physician;
generating a patient referral document from said registered physician, said document including a promotion for said referral network; and
sending said referral document to a second physician.
8 Assignments
0 Petitions
Accused Products
Abstract
A method and apparatus are provided for creating a referral network for member physicians utilizing the Internet. The referral network provides its members an organized and efficient system for generating and storing patient referrals. To become a member of the referral network, a physician registers with the referral network web site. A member physician generates a patient referral document using referral network software on the referral network web site. The patient referral document is sent to another physician to refer a patient to the physician. If the recipient physician is not a member of the referral network, the patient referral document includes a promotion for the referral network to induce the physician receiving the referral document to become a member of the referral network.
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Citations
20 Claims
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1. A method for creating a referral network of physicians comprising the acts of:
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registering at least one physician;
generating a patient referral document from said registered physician, said document including a promotion for said referral network; and
sending said referral document to a second physician. - View Dependent Claims (2, 3, 4, 5, 6, 7, 8, 9, 10, 11, 12, 13)
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14. A system for creating a referral network of physicians, said system comprising:
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a server computer;
a data storage system associated with said server computer, said data storage system storing a database of physician contact information, a database of patient contact information, and a database of patient medical records;
a computer program executed by said server computer, said computer program comprising instructions for providing physician accounts on said server computer, said computer program further comprising instructions for;
selecting patient contact information from said database of patient contact information;
selecting physician contact information from said database of physician contact information;
selecting patient medical information from said database of patient medical records;
selecting a referral letter template;
inserting said patient contact information, physician contact information, and patient medical information into said referral letter template to form a referral letter;
generating a cover including a promotion for said referral network; and
sending said referral letter and cover to a second physician. - View Dependent Claims (15, 16, 17, 18, 19)
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20. A computer generated file comprising:
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a patient referral document from a first physician to a second physician; and
an associated cover document for said patient referral document and including a promotional announcement to join a physician referral network;
jwherein said patient referral document is a merged document including a template and patient specific data.
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Specification