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Method and system for displaying of transparent ads

  • US 20060130095A1
  • Filed: 12/15/2005
  • Published: 06/15/2006
  • Est. Priority Date: 12/15/2004
  • Status: Active Grant
First Claim
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1. A method comprising:

  • providing a first system having a video game in execution thereon;

    providing first advertising data, the first advertising data provided from a system remote to the first system; and

    , displaying within the video game an advertisement based on the first advertising data, a portion of the advertisement at least partially transparent such that images from a virtual scene within the video game and virtually behind the portion of the advertisement are at least partially visible virtually therethrough.

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