Systems and methods for providing user interaction based profiles

• US 20060161553A1
• Filed: 08/26/2005
• Published: 07/20/2006
• Est. Priority Date: 01/19/2005
• Status: Abandoned Application

• Current Assignee: Tiny Engine Incorporated
• Original Assignee: Tiny Engine Incorporated
• Inventors: Woo, Sky
• Application Number:
  US11/212,352
• Publication Number:
  US 20060161553A1
• Time in Patent Office: Days
• US Class Current: 1/1
• CPC Class Codes: G06F 16/3344 using natural language analysis

Abstract

A system and method for providing user interaction based profiles is provided. The method comprises monitoring one or more user activities associated with a network. The one or more user activities are then analyzed utilizing psychological dimensions. A user profile is generated based upon the analysis.

Claims

1. A method for providing user interaction based profiles comprising:

monitoring one or more activities of a user associated with a network;

analyzing the one or more activities utilizing psychological parameters; and

generating a profile of the user based upon the analysis.

2. The method recited in claim 1, wherein the one or more activities comprise search requests.

3. The method recited in claim 1, wherein the one or more activities comprise user interaction with information obtained via the network.

4. The method recited in claim 1, further comprising providing the profile to a commercial entity.

5. The method recited in claim 4, further comprising allowing the commercial entity to utilize the profile to customize content.

6. The method recited in claim 1, further comprising assigning a category to the user according to the profile.

7. The method recited in claim 6, further comprising matching the category assigned to the user with a target audience associated with a commercial entity.

8. The method recited in claim 1, further comprising grouping the user with other users according to the profile.

9. The method recited in claim 8, further comprising accepting bids for the grouping of the users.

10. The method recited in claim 1, further comprising updating the profile based on continued monitoring of the one or more activities associated with the user.

11. The method recited in claim 1, further comprising providing tracking cookies on a computing device associated with the user.

12. The method recited in claim 11, further comprising matching the tracking cookies with advertising targets in order to provide customized advertisements.

13. A system for providing user interaction based profiles comprising:

a tracking server configured to monitor one or more activities of a user associated with a network; and

a psychological analysis engine configured to analyze the one or more activities utilizing psychological parameters and to generate a profile of the user based upon the analysis.

14. The system recited in claim 13, wherein the one or more activities comprise search requests.

15. The system recited in claim 13, wherein the one or more activities comprise user interaction with information obtained via the network.

16. The system recited in claim 13, wherein the tracking server is further configured to include user tracking cookies on a client associated with the user in order to monitor the one or more activities.

17. The system recited in claim 16, further comprising an advertising server configured to match the tracking cookies with advertising targets.

18. The system recited in claim 13, wherein the tracking server is further configured to update the profile based on continued monitoring of the one or more activities associated with the user.

19. A computer program embodied on a computer readable medium having instructions for providing user interaction based profiles comprising:

monitoring one or more activities of a user associated with a network;

analyzing the one or more activities utilizing psychological parameters; and

generating a profile of the user based upon the analysis.

20. The computer program recited in claim 19, wherein the one or more activities comprise search requests.

21. The computer program recited in claim 19, wherein the one or more activities comprise user interaction with information obtained via the network.

22. The computer program recited in claim 19, further comprising providing the profile to a commercial entity.

23. The computer program recited in claim 22, further comprising allowing the commercial entity to utilize the profile to customize content.

24. The computer program recited in claim 19, further comprising assigning a category to the user according to the profile.

25. The computer program recited in claim 24, further comprising matching the category assigned to the user with a target audience associated with a commercial entity.

26. The computer program recited in claim 19, further comprising grouping the user with other users according to the profile.

27. The computer program recited in claim 26, further comprising accepting bids for the grouping of the users.

28. The computer program recited in claim 19, further comprising updating the profile based on continued monitoring of the one or more activities associated with the user.

29. The computer program recited in claim 19, further comprising providing tracking cookies on a computing device associated with the user.

30. The computer program recited in claim 19, further comprising matching the tracking cookies with advertising targets in order to provide customized advertisements.