Information broadcasting and support system using mobile devices
First Claim
1. An information broadcast and support system using mobile devices, especially applicable to the broadcasting and propagation of content involving information of any kind emanating from a remote server, the system comprising:
- at least one mobile device having a multimedia reproduction module, the mobile device being used as a broadcast medium to disseminate content to people near where the carrier of the at least one mobile device is located; and
a software application in the at least one mobile device consisting of (a) a call management and campaign broadcast module for broadcasting the content by detecting incoming calls and using the multimedia reproduction module of the at least one mobile device to reproduce the content;
(b) an application configuration and storage management module for answering an incoming call and for configuring the different parameters of the application and storing them in the at least one mobile device; and
(c) a data communication module for data communications with the server and for facilitating connection with the server.
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Abstract
A system to provide media to broadcast informational advertising or any other kind of ad campaign by using portable devices carried by users, such as mobile telephones, PDA devices, hybrid devices and, in general, any device that permits a multimedia reproduction of content received in the device, either in the form of a call or in the form of a message. The system provides for the implementation of an application in the mobile device, whose application involves a call management and campaign broadcast module, a configuration and storage management module, and server data communication modules. The interrelationships between the application modules and the modules in the mobile device are done through interfaces. The system allows users to configure parameters and also incorporates point generating media depending on the broadcast performed.
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Citations
6 Claims
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1. An information broadcast and support system using mobile devices, especially applicable to the broadcasting and propagation of content involving information of any kind emanating from a remote server, the system comprising:
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at least one mobile device having a multimedia reproduction module, the mobile device being used as a broadcast medium to disseminate content to people near where the carrier of the at least one mobile device is located; and
a software application in the at least one mobile device consisting of (a) a call management and campaign broadcast module for broadcasting the content by detecting incoming calls and using the multimedia reproduction module of the at least one mobile device to reproduce the content;
(b) an application configuration and storage management module for answering an incoming call and for configuring the different parameters of the application and storing them in the at least one mobile device; and
(c) a data communication module for data communications with the server and for facilitating connection with the server. - View Dependent Claims (2, 3, 4, 5)
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6. A method for information broadcast and support using a mobile device as an advertising beacon, especially applicable to the broadcasting and propagation of content involving information of any other kind emanating from a remote server, the method comprising the steps of:
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using an application installed on the mobile device;
recovering from the remote server, the informational, advertising or content of any nature related to one or more campaigns that are going to be broadcast;
using the time from when notice of an incoming call is received in the device until the user picks up or the call is disconnected for any other reason in order to broadcast the ad content using multimedia elements in the mobile device;
calculating points in terms of broadcasting the application;
storing accumulated points in the mobile device or in outside servers;
notifying about points to remote servers in order to transport them into “
exchangeable points”
, andconfiguring the features of the application.
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Specification